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Facebook group reply that wins the job without being spammy
Someone in a local community group asked for a tradie recommendation. This writes the reply that gets the call.
Google Business Profile post from a recent job
Turns one finished job into a GBP post that shows locals what you do and nudges them to call.
Letterbox flyer for the streets around a job you just finished
Writes the 'we just did work in your street' flyer - the highest-converting letterbox drop a tradie can do.
SOAP note formatter from session notes
Turn your scribbled session notes into a clean, properly-structured SOAP note ready to paste into Cliniko, Halaxy or your records.
Open inspection follow-up email
Personal follow-up after a buyer attended your open home. Acknowledges they came, asks the right questions, doesn't push.
Referral letter to GP
Formal letter to a GP referring back, requesting imaging, or escalating a finding. Professional medical tone, AHPRA-compliant.
Welcome email for a new client
Sent the moment someone signs up. Sets expectations, says what's next, makes them feel like they made the right call.
Vendor weekly update report
Weekly written update for vendors during a campaign. Honest about traffic and feedback, professional tone, no spin.
Re-engagement email for a lapsed client
Warm, low-pressure email to a client who's gone quiet. Doesn't shame, doesn't push.
Casual job ad for a part-time role
Plain-English job ad for SEEK, Indeed, Facebook or your own door. Sounds like a real person wrote it, not HR.
Three ad copy variations from a brief
Brief in, three distinct ad angles out — each with headline, body, and CTA. Stops you writing all three from a blank page.
Build a niche-specific AI automation offer (any vertical)
Pick any niche — accountants, lawyers, real estate, gyms, restaurants — and build a complete AI automation offer for that industry. The universal version of all the niche-specific templates.
Reply to a one-star review (without sounding defensive)
Calm, professional reply to a negative Google or Facebook review. Acknowledges the issue, doesn't blame the customer, invites them offline to fix it.
Testimonial request after a client win
Short, personal email asking for a testimonial right after a client gets a result. Easy yes, low friction.
Facebook post for a weekend special or promo
Local-business Facebook post that doesn't sound like an ad. Three to five lines, includes a clear call to action, ready to paste with a photo.
Buyer's wishlist clarifier
Email asks new buyer prospects 8 sharp questions to firm up what they're actually looking for so you stop sending listings they won't bid on.
Job ad for an apprentice or 2nd-year tradie
Casual, no-bullshit job ad for SEEK / Indeed / your shop window when you're hiring an apprentice or 2nd-year.
Med spa AI automation offer — build the pitch
Build a $2-3k/month AI automation offer for med spas — booking, no-show recovery, reactivation, and a 5-day plan to land your first client. Adapted from @digitallauraanderson.
HVAC / home services AI automation offer — build the pitch
Build a $1.5-3k/month AI automation offer for HVAC and home services — missed call text-back, lead response, estimate follow-ups, review requests. Adapted from @digitallauraanderson.
End-of-job thank-you with payment reminder
Sent the day a job wraps. Thanks the customer, confirms the work, includes the invoice + payment terms in a friendly way.
Draft a quote email for a customer enquiry
Customer emailed asking how much something costs. This drafts a friendly reply with the quote, what's included, and a clear next step.
Plain-English NDIS progress report
Turn session-by-session notes into an NDIS progress report a non-clinician (parent, support coordinator, planner) can actually read.
Course / programme description for a landing page
200-word landing page block describing your programme — outcomes, format, who it's for, what it costs. No hype.
Weekly client/exec marketing report
Tight 1-page weekly report covering metrics, wins, blockers, and next week's plan. Stops the 'what did we do this week?' panic on Friday afternoon.
Chiro / wellness clinic AI automation offer — build the pitch
Build a $1-2.5k/month AI offer for chiro and wellness clinics — intake, booking, reactivation, progress check-ins, plus a 7-day plan to land your first client. Adapted from @digitallauraanderson.
Session recap with takeaways + homework
Sent within 24h of a session. Captures the key takeaways and the one thing they're committed to before next time.
Brief for a designer or video editor
Structured brief that actually gets used. Covers what, who, where, why, and the mandatories — no fluff.
Ask a happy customer for a Google review
Short, low-pressure email or text asking for a Google review. Includes a direct review link instruction and a backup option if they don't have time.
Polite chase email for an unpaid invoice
Three escalating chase templates in one go: friendly nudge (7 days), firmer follow-up (21 days), final notice (45 days).
Email subject line — 5 variants ranked
Paste your email body, get 5 distinct subject lines ranked by hook style so you can A/B confidently.
Reply to a low-ball offer
Polite, firm response to a buyer who came in well below asking. Doesn't burn the bridge, leaves the door open, signals where the line is.
Cold pitch / new business email
80-100 word email to a prospect you've never spoken to. Specific, non-salesy, makes saying yes easy.
Dental clinic AI automation offer — build the pitch
Build a $1.5-3k/month AI automation offer for dental offices — patient retention, treatment follow-ups, insurance handling, and a cold outreach script that gets replies. Adapted from @digitallauraanderson.
Recall SMS for a lapsed client
Short, low-pressure text to a client who hasn't booked in a while. Doesn't sound automated, doesn't push.
"Running late, here's the new ETA" SMS
Short customer-friendly text when you're running late to a job. Doesn't make excuses, gives a real new arrival window.
Intake form summariser
Paste a client's intake form responses → get a 1-paragraph summary with key points, flags and a suggested first-session focus.
Listing copy from a property brief
Turn a few notes about a property into a 250-word real estate listing that highlights what matters and skips the cliches.
GBP service descriptions that rank for near-me searches
Writes the services section of your Google Business Profile so you show up when locals search your trade.
Batch a month of GBP photo posts from your camera roll
Turns the job photos already on your phone into a month of Google Business Profile posts, captioned and scheduled.
30-second reel script: a day on the tools
Scripts a short vertical video that builds trust with locals - what to film, what to say, and the text overlays.
Google Search ad copy for your trade and suburb
Writes the headlines and descriptions for a Google Ads search campaign targeting locals who need you right now.
Negative keyword list so Google Ads stops wasting your money
Builds the negative keyword list that blocks DIY searchers, job hunters and freebie seekers from eating your ad budget.
Google Local Services / profile copy that converts
Writes your business description and service answers for Google Local Services and directory profiles like Hipages and Airtasker.
LinkedIn profile rewrite for a tradie chasing commercial work
Rewrites your LinkedIn headline and about section so builders, project managers and facility managers take you seriously.
LinkedIn post from a completed commercial job
Turns a finished commercial job into a LinkedIn post that gets you remembered by builders and project managers.
SMS promo to your customer list that doesn't feel like spam
One text to your past customers that books work without burning goodwill - includes the compliance bits.
Service page copy that ranks for your service + suburb
Writes a website service page that Google ranks and locals actually read to the booking button.
Homepage rewrite: what you do, where, and why locals pick you
Rewrites your website homepage so a local with a problem knows in five seconds they've found their tradie.
Answer customer questions on your Google Business Profile
Drafts clear answers to the questions customers ask in the GBP Q&A section, so the answer sells for you while you're on the tools.
Win-back email to past customers (seasonal reminder)
Emails your old customer list with a seasonal reason to book you again - the cheapest leads you'll ever get.
Referral program message for happy customers
The message you send after a good job that turns one happy customer into two or three - with the incentive framed right.
Cross-referral pitch to complementary trades
The message that sets up a referral swap with the sparkie, chippie or plumber you keep crossing paths with on jobs.
Instagram before/after caption with local reach
Writes the caption for your before/after shot so it stops the scroll and gets seen by locals, not randoms.
Quarterly customer newsletter from three recent jobs
Turns three recent jobs into a short email newsletter that keeps you top of mind between callouts.
A month of local Facebook posts from one job site visit
Stretches one job into four weeks of Facebook content so your page stays alive without daily effort.
Pre-arrival email 3 days before the booking
Sent 3 days out: builds excitement, confirms the practical bits (arrival time, parking, dress code, dietary), and asks the one question that lets you make the stay better.
Welcome note for the room or table
A handwritten-style welcome note that gets left on the bed, the bar, or the dinner table. Warm, specific, and short enough to actually be left somewhere.
Special occasion guest acknowledgement
For when you know a guest is coming for a birthday, anniversary, engagement, or first night out after a hard year. Acknowledges the moment without making a song and dance.
Post-visit thank you with a soft review ask
Day-after thank-you email or SMS that doesn't feel like an autoresponder. Mentions one specific thing about their visit, then makes the review ask feel like a favour rather than a chore.
Recovery message when something went wrong
For the guest who had a hiccup mid-stay or mid-meal. Owns the issue, says what you're doing about it, makes a concrete gesture, opens the door for them to come back.
Annual pricing review check
Walks you through an annual pricing review without spiralling: are you charging your worth, what to raise, what to leave, how to tell customers without losing them.
Tiered pricing page (good, better, best)
Builds a three-tier pricing page that nudges most people to the middle tier and pre-handles the "what's the difference?" question without a giant feature grid.
Quote follow-up sequence (3 touches over 10 days)
Three follow-up messages for the quote that went silent: a friendly nudge, a useful re-frame, a final "should I close this off" check. Stops you ghosting your own pipeline.
Quote reply to a customer enquiry
Drafts a friendly reply to "how much does it cost?" with the quote, what's included, what isn't, and a clear next step. So you stop disappearing for two days then sending a wall of text.
Rate increase letter to existing customers
Drafts the rate increase email that doesn't apologise to death. Explains why, gives notice, offers a small loyalty option for the long-timers.
Home exercise program handout
Drafts a clear daily home exercise plan with reps, sets, frequency, and progression cues. Plus the warning signs that mean stop and call us.
Lifestyle factsheet for a chronic condition
Drafts the sleep, food, movement, and stress factsheet for a patient managing a chronic condition. Specific enough to follow, gentle enough to actually do.
Plain-English condition explainer for a patient
Turns a clinical diagnosis into a 1-page handout the patient can actually read. Covers what it is, what causes it, what we're doing, and what they can do at home.
Post-session what to expect handout
After-session handout: what they might feel tonight and tomorrow, what to do about it, and when normal soreness crosses into something to call you about.
Red flag warning sheet for the patient
Lists the specific symptoms that mean stop, call the clinic, see a GP, or go to ED. Bypasses the "is this normal?" 11pm text and protects both of you.
Commission forecast from listings under contract
Reads your pipeline of listings under contract and forecasts the next 90 days of commission income, with risk ratings on each settlement.
Commission split tracker (agent vs agency)
Calculates your take-home from a sale after the agency split, conjunction agent share, and any referral fee. So you know what actually lands in your account.
GST commission invoice for the vendor
Drafts the formal commission invoice to the vendor on settlement, with the GST line, agency ABN, and trust account note. The compliant version, not the casual one.
VPA reconciliation at settlement
Reconciles the vendor's marketing spend against what was actually delivered, what they pre-paid, and what comes off the commission at settlement.
Trust account weekly reconciliation script
Walks the weekly trust account reconciliation step by step: deposits in, withdrawals out, balance match, exceptions to flag. The discipline that keeps your REI audit clean.
Sales report by SKU
Ranks products by units sold, revenue, margin, and stock health for the period you pick. Tells you what to push and what to wind down.
Monthly Shopify revenue readout
Turns last month's Shopify data into a 1-page readout: what mattered, what to fix, what to ask next.
Daily ad spend ROAS check
Quick scan of yesterday's ad spend vs revenue across Meta, Google, and TikTok. Flags loss-making campaigns before they bleed another day.
Weekly ecommerce metrics digest for the team
Compiles the 6 numbers worth knowing (revenue, orders, AOV, traffic, conversion rate, ad spend) into a Monday-morning email the team reads in 60 seconds.
GA4 funnel drop-off finder
Walks the conversion funnel from visit to purchase and points to the biggest leak in plain English, no GA4 jargon.
Compress a long Google Doc into a 1-page brief
Turn any long Google Doc into a one-page decision brief tailored to your reader, with a clear ask and recommendation.
Draft a quote document in Word from a scope of works
Copilot drafts a 1 to 2 page fixed-price quote in Word with scope, exclusions, assumptions, warranty, payment terms, and a clear next step.
Schedule-aware Outlook reply that suggests times from my calendar
Copilot reads the email, scans your calendar, and drafts an Outlook reply that proposes meeting times in both timezones with buffer respected.
Triage an Outlook inbox into action piles
Copilot sorts your unread Outlook into 5 piles with one-line reasons per email and a 20-minute action plan based on your next email session.
IG Story format graphic with brand logo placement
Nano Banana generates a 9:16 IG Story graphic with legibly rendered headline and supporting line, brand logo placed cleanly, and a clean CTA zone for a sticker.
Build a PowerPoint deck from a tight outline
Copilot builds a considered PowerPoint deck from your outline with one idea per slide, brand-colour accents only, rest slides for rhythm, and speaker notes that read like a human.
Imagen 4 hero banner for an AU landing page
Generate 4 distinct hero banner variations sized for headline overlay, styled to your brand mood and references, avoiding the SaaS-stock cliches.
Turn meeting notes in Word into a formal SOW
Copilot reads kickoff meeting notes in Word and produces a formal SOW with milestones, acceptance criteria, change control, and a list of open questions to resolve before signing.
Generate a branded quote card series with image background
Nano Banana generates 5 branded quote cards with consistent layout, palette, and type but different image backgrounds per card, with the quote rendered legibly.
Turn a selfie into a professional LinkedIn headshot
Nano Banana turns a selfie into a LinkedIn-grade headshot in 3 variations (warm, neutral, corporate), keeping your real face, age, and hair, with natural skin texture.
Categorise Excel transactions into BAS categories
Copilot reads each bank transaction in Excel and assigns BAS category, GST flag, and confidence, then surfaces the 10 most ambiguous rows for human review.
Draft a Gmail reply using the whole thread as context
Gemini in Gmail reads the full thread for you and drafts a reply that responds to what actually matters, with a clear next step.
Weekly recap from my Calendar and Gmail
A Friday recap built from your calendar and inbox: what mattered, what you promised, what is overdue, and the one thing you avoided.
Veo 3 product demo clip with native audio
Veo 3 generates an 8-second product demo with native ambient audio baked in, one continuous camera move, and the product label readable up front.
Veo 3 before-and-after transformation reel
Veo 3 generates an 8-second before-and-after reel with a single transition, the same subject readable on both sides, and native audio that shifts at the change point.
Draft an Outlook reply that matches the sender's tone
Copilot drafts an Outlook reply that matches the sender's tone register, opens on the specific thing they raised, and ends with a single clear next step.
Generate an executive summary of a long Word document
Copilot writes a 200-word executive summary tailored to your reader and inserts it as a quote block at the top of the long document.
Draft a polite chase in Outlook for an unanswered email
Copilot drafts a polite Outlook chase that lands the next step without sounding passive aggressive, plus a follow-up timing ladder.
Email header graphic with brand-consistent imagery
Nano Banana generates a brand-consistent email header with type rendered cleanly, accessibility-safe contrast, and an A/B alternative layout suggestion.
Imagen 4 AU-grounded brand illustration set
Generate a cohesive set of brand illustrations with shared palette and line weight, grounded in AU visual cues that feel native rather than touristy.
Show the same product in 3 different lifestyle contexts
Nano Banana places one product into 3 lifestyle scenes with the product kept identical, a consistent brand mood, and matching time of day.
Generate 4 professional headshot variations from one photo
Nano Banana generates 4 professional headshot variations from one source photo with the same identical face across all four, in different settings.
Imagen 4 lifestyle thumbnail for an Instagram carousel cover
Generate 4 IG carousel cover options at 4:5 that read in the thumbnail, leave room for overlay text, and avoid the visual tells that scream AI-generated.
IG carousel with the same character across every slide
Nano Banana generates 5 IG carousel slides with the same character across every slide, consistent palette and lighting, clean text overlay zones, and a headline per slide.
Same-character consistency across 5 different scenes
Nano Banana generates 5 scenes with the same recognisable person across all of them, expressions evolving with a mood arc, and ready-to-post captions per image.
Generate speaker promo photos from a single headshot
Nano Banana generates 3 speaker promo variations from one headshot, each composed for a specific promo format with overlay-ready negative space and consistent face across all.
Improve the lighting in a dark or under-exposed photo
Nano Banana improves lighting on a dark phone photo by lifting shadows naturally, holding highlights, keeping skin tones true, and leaving genuinely lost detail untouched.
Two-person scene consistency across a 4-image series
Nano Banana generates 4 images with the same 2 people across all scenes, identical faces, consistent wardrobe and lighting, and body language reflecting the chosen dynamic.
Build a Google Sheets formula from a plain-English description
Describe what you want in plain English and get the Google Sheets formula, an explanation, an alternate version, test cases, and a fragility warning.
Turn messy meeting notes in a Google Doc into a structured brief
Convert half-finished Google Doc meeting notes into a sendable recap with decisions, action items, open questions, and a parking lot.
Summarise everything a sender has emailed me this month
Gemini reads every email from one sender across a date window and gives you a status read, open asks, broken promises (yours and theirs), and three replies you can send today.
Extract every action item from my unread Gmail
Get a single triage table from your unread inbox so you know what you owe people before you open a single email, plus a 30-minute action plan.
Clean up a messy column in Google Sheets
Paste in a messy Sheets column and get a single formula that fills a clean version, plus a flag column for the rows that need a human eye.
Imagen 4 product mockup on a textured background
Imagen 4 generates 4 product mockups on a chosen textured background with the label kept legible and lighting matched across the product and scene.
Imagen 4 typography poster with legible text
Imagen 4 renders a typography poster with your exact text spelled correctly, in a chosen vibe and composition, with no phantom letters or garbled type.
Find anomalies in an Excel expense column
Copilot in Excel scans an expense column for statistical anomalies, duplicates, suspicious round numbers, and new vendors, then ranks the top 10 to review.
Reconcile two lists in Excel and surface the mismatches
Copilot reconciles two Excel lists by key, produces a side-by-side mismatch table with dollar impact, and suggests the likely reason per mismatch.
Suggest the right KPI formulas in Excel for my business
Copilot defines each KPI in plain English, writes the exact Excel formula or DAX measure, sanity-checks it on row one, and flags 2 ways the number could mislead you.
Clean an Excel date column with mixed formats
Copilot identifies every date format in a messy Excel column, converts each row to your target format, flags the rows it could not parse, and respects AU locale.
Polish a difficult letter in Word for clarity and tone
Copilot quotes the 3 weakest lines in your difficult letter, rewrites each in firmer and warmer versions, tightens the whole thing to your word count, and explains the changes.
Summarise an Outlook thread into action items
Copilot in Outlook reads the whole thread and gives you status, decisions, an action item table, what YOU owe, and flags any internal contradictions in the chain.
Generate a Friday weekly inbox summary in Outlook
Copilot scans your Outlook week and produces a Friday summary with decisions, what you owe by Monday, what you are waiting on, quiet wins, and one honest line.
Turn a Teams meeting recap into a sendable action list
Copilot reads a Teams meeting recap and gives you decisions, an action item table with transcript quotes, open questions, and a short channel post.
Extract every decision made in a Teams meeting
Copilot extracts a Teams meeting's actual decisions into a register with sources, separates them from hedged discussion, and flags any that need written confirmation.
Generate a weekly digest of a Teams channel
Copilot digests a Teams channel into a pulse, top 5 threads with status, decisions, your tasks, and quiet signals worth noticing.
Edit a product onto a clean white catalogue background
Nano Banana places your product on a clean white catalogue background, removes the distracting scene, preserves the label text exactly, and gives 3 shadow variations.
Replace a product photo background with a branded scene
Nano Banana swaps a product photo background with a chosen branded scene, matches the lighting direction on the product, and adds a contact shadow that grounds it.
Add a product into an existing hero shot composition
Nano Banana drops a product into a styled hero scene at a chosen placement with matched lighting and a grounded shadow, preserving the original composition.
Generate a hero product shot from a packaging photo
Nano Banana turns a phone photo of packaging into a proper hero shot with chosen scene, mood, and brand cues, in 4 crop variations ranked best for a website hero.
Clean up distractions in a product photo without re-shooting
Nano Banana removes specific distractions from a product photo while keeping the product 100% identical and preserving the original feel, in 2 versions.
Standardise a team page with consistent headshot style
Nano Banana standardises a team page's mismatched headshots to one consistent style across background, wardrobe, lighting, and crop, without changing anyone's actual face.
Restore an old or blurry photo without inventing detail
Nano Banana restores an old photo by fixing specified damage, preserving accuracy on faces and era details, and honestly flagging which parts are interpretation vs. confident.
Colourise a historic black-and-white photo with accurate era cues
Nano Banana colourises a black-and-white photo using era-accurate palette cues, applies your known colour facts exactly, and flags choices to sanity check.
Build a one-page Excel dashboard from raw data
Copilot turns a raw Excel data export into a clean one-page dashboard with key number tiles, mini trend charts, one breakdown, and a 50-word summary in your brand voice.
Veo 3 testimonial-style ad with synchronised dialogue
Veo 3 generates a testimonial-style clip with mouth-synced AU dialogue, ambient audio underneath, and a held end pause so the line lands.
Draft a plain-English service agreement in Word
Copilot drafts a plain-English service agreement in Word with 11 clauses, lawyer-check tags on risky clauses, and a cover note for the lawyer.
Rewrite a proposal in Word for a specific industry audience
Copilot rewrites a generic Word proposal for a specific industry audience, swapping examples, re-anchoring benefits to one pain, and showing you the diff so you can sanity-check it.
Veo 3 cinematic ad for an AU service business
Veo 3 generates a single cinematic 8-second clip for a service business with a considered move, native audio texture, and a held end frame where a tagline can land.
Convert messy notes in Word into a formal report
Copilot turns messy Word notes into a formal report — exec summary, findings with citations, ranked recommendations, and the leftover notes kept at the end as backup.
Imagen 4 storyboard frames for an explainer video
Storyboard an explainer video as 6 to 9 still frames with the same protagonist and setting style across every frame, plus a narration line per beat.
Veo 3 animated character clip for a concept explainer
Veo 3 generates a single stylised animated beat with a consistent character, native foley audio, and an ending that holds so the beat reads.
Veo 3 B-roll clip to sit under a founder voiceover
Veo 3 generates B-roll under your voiceover line without putting your face on camera, with a single calm visual moment and a clean rest frame at the end.
Find the Google Drive file I am half-remembering
Find the Google Drive file you remember by topic, not title, with 5 ranked candidates and follow-up search ideas if none are right.
Suggest meeting times from my Google Calendar availability
Gemini reads your calendar and offers meeting times that work in both timezones, with a copy-paste email block at the end.
Flat-illustration explainer of a tech concept via DALL-E
Generates 3 flat-illustration explainers of a tech concept in DALL-E (analogy-literal, split-frame, metaphor-abstract) for a non-technical audience, with palette-locked styling and an analogy-fit check.
Email header image matching a brand style in DALL-E
Generates 3 email header images (abstract, scene, product-led) in DALL-E at 1200x400 with safe-zones for mobile rendering, palette-locked styling, and a per-email-type recommendation.
Course thumbnail that converts via DALL-E
Generates 3 course thumbnails (concept-led, character-led, object-led) in DALL-E sized for your platform with palette-locked styling, ranked for click-through on a crowded library page.
Isometric illustration of a business workflow via DALL-E
Generates 2 isometric illustrations (clean and rich) of a business workflow in DALL-E, with 30-degree angle, no text, ambient shadows, and palette-locked styling for landing pages or decks.
Social media image for a campaign in my brand colours via DALL-E
Generates 3 on-brand social media images via DALL-E (bold-graphic, editorial-soft, photographic) sized for your platform, using your exact brand palette. Includes a per-platform recommendation.
Summarise this Notion page into action items
Run inside Notion AI on a page of notes. Returns a TLDR, a to-do list with owners and due dates, decisions, open questions, and search-friendly keywords.
Build a Notion formula for a custom database calculation
Inside Notion AI, generates a Notion 2.0 formula with paste-ready code, a plain-English walkthrough, three test cases, and an alternative approach if a rollup would be simpler.
Quick mockup of a product concept in DALL-E
Generates 4 photorealistic product mockups in DALL-E (studio, in-context, detail, flat lay) so you can stress-test a product concept fast. Includes an honest 5-line critique and 2 next-round changes.
Hand-drawn illustration of a concept via DALL-E
Generates 3 hand-drawn-feel illustrations of a concept in DALL-E (tight, loose, editorial) with imperfect line and visible texture to look human-made, plus a fit-for-purpose recommendation.
Rewrite this internal Notion page for an external audience
Inside Notion AI, transforms an internal-only page into an externally-shareable version with internal aliases stripped, brand voice applied, and a 5-line pre-share verification checklist.
Slow-mo product showcase with rotating camera in Higgsfield
A 10-second slow-mo product showcase with a 360-degree rotating camera in Higgsfield. 3-point lighting tuned to the product texture, 9:16 plus 1:1 exports, with a 2-second hero-hold and a negative-prompt exclusion list.
Hero image for a blog post via DALL-E
Generates 3 conceptually distinct blog hero images (metaphor, scene, abstract) via DALL-E sized for horizontal use plus Open Graph, with palette-locked styling and a likely-CTR ranking.
5-second cinematic product reveal in Higgsfield
A controlled 5-second product reveal in Higgsfield with a dolly-in to pull-back camera move, macro to medium reveal, soft lighting, 9:16 social-ready output. Generates 3 variations.
Turn a meeting transcript into a structured Notion doc
Inside Notion AI, reshapes a raw meeting transcript into a clean, share-ready Notion doc with TLDR callout, structured notes, decisions, actions with owners, parking lot, and a collapsed raw transcript.
Talking-head explainer video from a script in Higgsfield
In Higgsfield, generates a talking-head explainer video from your script with locked-off medium shot, soft key lighting, natural pacing, AU accent voiceover, in vertical 9:16 social-ready format. Two presenter framings.
Watercolour illustration of a concept for a blog hero
Generate a watercolour illustration for a blog hero that reads as editorial - not children's book. Covers the token stack, what to put in the negative prompt to avoid cartoon defaults, checkpoint options, and seed-hunting strategy.
Branded social media tile series with ControlNet for layout consistency
Generate a social tile series where every tile shares the same layout (ControlNet-locked) but each features a different topic - so the grid looks intentional. Includes ControlNet model picks and a base-prompt + topic-slot pattern.
Photorealistic stock-style image to replace generic stock photography
Photorealistic stock-style images that don't look AI-generated. Covers which models to pick, how to word the prompt so the camera feels real, and a quick checklist to spot AI tells before you publish.
Restore and upscale a low-res customer photo for a testimonial graphic
Restore + upscale a small grainy customer photo for a testimonial graphic without inventing a different face. Covers upscaler choice, the safe denoising range, face-fix weights, and a 3-point integrity check.
Brand-consistent product photo set with a colour-locked LoRA
Full Stable Diffusion workflow for a six-image product photo set that stays on-brand: positive + negative prompt, six angle variations, recommended sampler / CFG / resolution, and LoRA weight guidance.
Remove and replace a busy background using inpainting
Replace a messy product-photo background using SD inpainting - keep the product untouched, swap everything around it. Covers masking, denoising sweet spot, halo rescue, and upscale path.
Flat-vector illustration of a workflow for a pitch deck
Generate a series of flat-vector workflow illustrations for a pitch deck that all share the same style. Covers the locked token stack, stage-by-stage subject slots, recommended vector LoRA, and a consistency check before layout.
Custom illustration style for blog hero images that stays consistent across posts
Lock a single illustration style for blog headers so the feed looks like one publication. Includes the reusable token stack, subject-slot pattern, LoRA search terms, and a "style sheet" you save once and reuse forever.
Five questions to lock a brief after a discovery call
The 5 questions that turn a fuzzy discovery call into a lockable brief. Each question targets the vaguest answer, with a one-line "why I'm asking" so the client doesn't feel interrogated.
First-time booking confirmation — mobile service
First-time mobile-service booking confirmation that pre-answers the four things every new client wonders: where to set up, what they need to have ready, how long it takes, what it costs.
Seasonal calendar-opens-up announcement to past clients
Past-client email when a new season's calendar opens — gives them early access ahead of the public, surfaces the most-fought-over slots, and includes any past-client perk. Real warmth, no fake urgency.
Translate a creative concept for a non-creative client
Explain a creative concept to a client who isn't a designer — strip the jargon, use their language, end with the one question that moves the project forward.
Bundle description that justifies the bundle price
Bundle copy that justifies the discount by leading with the occasion and what the items unlock together, then surfaces the saving as the reward — not the lead.
Pre-booking confirmation SMS with parking + weather
A day-before SMS that confirms the booking and pre-answers the two questions guests always ask (parking + what to wear), with a low-friction cancel option to cut no-shows.
Mid-shift roster gap — call-around SMS
A fast mid-shift fill-in SMS for the casual pool — states the shift, the rate, the cutoff, and a YES/NO reply pattern so the first yes wins. Includes the messaging order so you're not double-booking.
Bespoke quote for an off-menu package
A bespoke off-menu quote that's itemised, GST-clear, includes a deposit-to-confirm and a quote-expiry, and lets the client say yes in a one-word reply. Plus a one-liner on how price moves if scope changes.
Engagement letter — scope variation request
A scope variation request that separates new work from the original engagement so it's documented and billable, not absorbed. References the original engagement, names the clause, gives fee + time + sign-off path.
Monthly retainer recap email
A 4-section monthly recap that keeps a retainer client warm: what shipped, what it delivered, what's next, what you need from them.
Friday wrap-up: this week / next week / blockers
A weekly Friday wrap-up template that fits on a phone screen: shipped, slipped, next week, what you need from them — each line scannable in under a second.
LinkedIn post: explain a regulation change for SMEs
A regulation-change LinkedIn post for SME owners — opens with a "who this is for" line, leads with the common misconception, gives numbered actions + deadline + consequence. Plain, practical, never alarmist.
Two-month silent client rebook nudge
A 2-month silent-client nudge that opens with a specific detail you remember, offers three real time slots, and lets them reply with a single word. Feels like a friend reaching out, not a CRM.
Refund approval reply that keeps the customer
A refund approval that confirms in line 1, acknowledges the specific issue, lays out the process, and (optionally) keeps the door open for next time. Doesn't use the "we apologise for any inconvenience" line.
Refund denial reply with a real alternative
A refund denial that's firm but human — explains the policy in plain English, references Australian Consumer Law where relevant, and offers a genuine alternative instead of a dead-end no.
Carrier delay update — proactive group email
A proactive batch email when a carrier delay hits — tells customers before they ask, explains in plain English, gives a revised ETA + tracking link + apology offer. Beats the inbox flood.
Single-customer shipping apology with a revised ETA
A one-customer shipping reply that gives the real location, the real reason, and a revised ETA they can plan around. Includes a workaround if the order was time-sensitive.
Polite first nudge — invoice 7 days overdue
A light-touch first chase for a 7-days-overdue freelance invoice. Assumes good faith, offers an easy resolution, doesn't sour the relationship.
Final notice + stop-work — invoice 30+ days overdue
The final pre-debt-collector notice for a freelance invoice. Firm, factual, gives a clear pay-by date and a payment-plan off-ramp. Doesn't burn the bridge if there's still one to save.
Same-day no-show fee charge explanation
A no-show fee explanation that documents the agreed policy, the reminders sent, and offers a one-line "tell me what happened" exit so they don't chargeback. Calm and firm, not accusatory.
Seasonal menu launch email to regulars
A new-season menu launch email aimed at regulars — makes them feel first, names the three hero dishes, reassures on the favourites, includes a single chef quote. Goes out before the social push.
Roster swap request — accept or decline
A staff roster-swap reply that decides in line 1, explains briefly, and either confirms logistics or offers a real alternative. Same tone for yes or no — fair, casual, no "unfortunately".
Standing weekly order email to a new supplier
A reusable standing weekly order template for a new supplier — items, quantities, delivery window, substitution rule, payment terms, and a single-name contact for issues. Reply 'confirmed' closes the loop.
Short-notice substitution request to a supplier
A short-notice substitution request when delivery arrives short or wrong — states the problem, the specific ask, the by-when, and your backup plan so the supplier knows the stakes without you sounding panicked.
Group booking confirmation with arrival instructions
Group booking confirmation with two parts — full logistics for the organiser plus a copy-paste-and-forward block for the attendees. Pricing, what to wear, what's included, house rules.
Repeat no-show — deposit-going-forward conversation
A firm-but-warm follow-up to a repeat no-show that sets a deposit-going-forward rule without lecturing. Tone shifts at the close depending on whether you actually want to keep them.
Same-day no-show check-in — give the benefit of the doubt
A same-day no-show check-in that leads with concern, offers an easy rebook, and quietly tees up the deposit conversation only if it's a repeat. Doesn't use "we missed you today".
Price increase notice with effective date + reason
A price increase email that names the reason honestly, shows current vs new dollars on the top services, includes any grandfathering, and offers a "book before" window — without the fluffy "thanks for being on the journey" line.
Out-of-scope request — decline or quote separately
An out-of-scope request reply that picks one of three clear paths (decline / refer / quote separately) and holds the line. State the decision in line 1, reaffirm what stays in scope, no "unfortunately".
Pre-debt-collector final notice with prompt-pay discount
A pre-debt-collector final notice that offers a prompt-pay discount as the rational off-ramp before referral. Calm, commercial, names the alternative without threatening. The "I'd rather we close this than hand it off" line is the unlock.
Mid-engagement scope-creep email (define + invoice variation)
A mid-engagement scope-creep email that names the drift with 3 specific examples, proposes a variation, doesn't change the original engagement, and locks in a "flag as we go" rule for the rest of the project. Calm, collaborative, not scolding.
Polite 14-days-overdue B2B invoice nudge
A 14-days-overdue B2B invoice nudge that asks two clear AP-team questions (is it scheduled / is anything blocking it) and includes remittance + a phone number for faster resolution. Polite, neutral, long-relationship-safe.
LinkedIn post: client win without breaching confidentiality
A LinkedIn client-win post that uses sanitised context (industry + size, no name), names the real challenge + method, and lands on a takeaway any reader can use. The structure that doesn't feel like a humblebrag.
Plain-English engagement letter cover note
A plain-English cover note that goes ABOVE the formal engagement letter — translates the clauses into what the client's actually agreeing to, names the out-of-scope limits, invites questions before signing.
Product description from a spec sheet
Turn a manufacturer spec sheet into a headline + description + spec block that's buyer-led, not feature-led. Hero feature first, outcomes over jargon, specs tucked below.
Write a sales-to-CSM handoff
Drafts a structured sales-to-CSM handoff document so customers don't repeat themselves.
Emotion-coded comment teardown
Sort raw audience voices into eight emotion buckets so you can see which feeling is driving the loudest behaviour.
Build a 'research as a habit' practice
Builds an individual practice of weekly research habits for any role.
Convert raw notes to summary
Converts messy raw notes into a clean summary with key points and actions.
Build a 'how to write a research email request' template
Drafts a template for emailing potential research participants for interviews or surveys.
Suggest titles for an essay
Generates 12 title options for an essay across different positioning angles.
Build a 'research vs product feedback' triage
Distinguishes research-worthy questions from feature requests that should just go to the backlog.
SEO meta description + title generator
Three SEO title + meta description options, each with a different angle. Includes a side-by-side why-it-beats-the-competitor note and a URL slug check.
Write a one-sentence summary
Distils a long piece into a single, faithful sentence under 25 words.
Turn a client win into a LinkedIn post
Takes a recent client outcome and turns it into a tasteful LinkedIn post that demonstrates expertise without sounding boastful or breaching client confidentiality.
YouTube channel trailer script (60 seconds)
A 60-second channel trailer that names the viewer, shows what you cover with one specific example per theme, and ends with a starter-video pointer rather than a generic "subscribe!".
Build a brand mood board brief
Drafts a mood board brief that gives a designer enough direction to assemble references.
Shipping delay heads-up message
A 3-line email that gets ahead of the angry-customer email. Apologises specifically, gives a clear new ETA, offers something small.
Write a TLDR
Drafts a TLDR summary at the top of a long piece so readers can decide whether to keep reading.
Audit a product onboarding flow for time-to-value
Where the onboarding flow loses users between sign-up and value. With the 3 fixes that move the needle.
Write a 'I need to delegate this' brief
Drafts a delegation brief that gives the receiver everything they need to do the work without you.
Lapsed customer interview script
Build the questions that get a churned customer to tell you the actual reason they left, not the polite one.
Tribe and subculture map
Map the subcultures your audience belongs to, so the campaign can borrow real social capital instead of inventing fake belonging.
Audit a pricing page for clarity and conversion
Where the pricing page leaks trust or confuses buyers. Forensic, not just 'add testimonials'.
Audit feature naming consistency across the product
Where features are named in 3 different styles inside one app. The cleanup plan.
Write a 'short version' of a long doc
Compresses a long document into the shortest version that still earns the reader's attention.
Build a 'first board meeting' guide
Helps a first-time CEO prep for and run their first board meeting.
Build a 'unsubscribe Saturday' ritual
Sets up a weekly ritual for ruthlessly unsubscribing from low-value emails.
Build a 'how to be a great manager of your founder' guide
Drafts a guide for the leadership team on how to manage 'up' to a founder/CEO.
YouTube long-form ad scripts (15-90s)
Write a YouTube ad in three lengths (15, 30, 90 seconds) so the same idea works as bumper, mid-roll and pre-roll.
OOH headline construction (8 words)
Write 10 outdoor headlines for the same idea, each under 8 words, each readable at 60kph.
Radio scripts (30s and 60s)
Write a 30s and 60s radio script for the same idea, with stage directions a producer can record from cleanly.
Generate DALL-E prompt for blog hero
Generates a DALL-E 3 prompt for a blog hero image that's distinctive but on-brand.
Generate seasonal campaign visuals
Generates 6 campaign visuals for a seasonal moment with consistent identity.
Build an executive dashboard spec
Specify the 8 numbers and layout for a weekly leadership dashboard — what the CEO actually wants to see at a glance.
Generate a regex from a plain-English description
Plain-English in, ready-to-paste regex out. Includes a walkthrough, test results against your sample inputs, and known limitations.
Build a UI animation brief
Briefs a UI animation with purpose, timing, easing, and a fallback for reduced motion.
Design a 404 / error page
Designs a 404 or error page that's helpful, on-brand, and not just a dead end.
Build a photo direction style guide
Drafts a photo direction style guide that any photographer can apply consistently.
Design a t-shirt for brand merch
Designs a brand t-shirt with concept, placement, and printing notes.
Build a brand 'voice in motion' guide
Drafts a guide for using brand voice in spoken contexts (podcasts, videos, talks).
Stress-test an identity in mono, small, embossed and in print
Does it work on a 16x16 favicon? On a black tee? In B/W faxed paperwork? Run the tests.
Creative fatigue indicator
Build the early-warning system for creative fatigue at the asset level, so you swap before performance drops.
Build a forensic 'do not do this' visual identity guide
The page of guidelines that does the most work. With real examples of the violations to never repeat.
Design a 'how it works' diagram
Designs a how-it-works diagram that explains a process in 3 steps with visuals.
Product description that actually sells
Three lengths of copy (one-liner, 30 words, 80 words) for any product page. Hooks on the buyer's job-to-be-done, not features.
Design a comparison table
Designs a comparison table that helps users decide between options without spin.
Write a 6-frame storyboard
Drafts a 6-frame storyboard for a short video with shots, action, and dialogue.
Build a character design brief
Briefs a character design for illustration, animation, or branding with persona and visual rules.
Brief wardrobe for a shoot
Drafts wardrobe direction for a shoot that supports the story without dating the imagery.
Brief stock photo selection
Drafts criteria for selecting stock photos that don't look like stock.
Write a 'we're raising prices' email
Drafts a transparent price-increase email to existing customers that retains trust.
Build a sales SLA with marketing
Drafts a sales-marketing SLA defining lead handoff, response, and feedback loops.
Write a newsletter sponsor pitch
Drafts a sponsor pitch for a newsletter ad slot with audience and pricing.
Write a press release for a launch
Drafts a press release that journalists actually want to use.
Design an email template
Designs an HTML email template with hierarchy, mobile-first, and accessibility.
Generate Midjourney for stop motion
Generates Midjourney prompts for stop-motion-style frames for animation.
Build a brand sound logo brief
Briefs a sound logo (audio sting) that signs off video, podcast, or app launch.
Run a usability test session
Drafts a usability test script that surfaces real friction without leading participants.
Build a colour trend research brief
Briefs colour trend research for a brand refresh or campaign.
Find logical gaps in an argument
Critiques an argument for logical gaps, weak evidence, and missing counter-arguments.
Build a logo lockup variations doc
Documents logo lockup variations (horizontal, stacked, mark, wordmark) with usage rules.
New client welcome email
Sent after a new client books. Sets expectations, tells them what to bring, what to expect, where to park.
Run a customer discovery interview
Conducts a 30-minute jobs-to-be-done customer discovery interview with structured probes.
Write a customer success email
Drafts a customer success email that drives adoption and surfaces expansion or risk.
Post-purchase magic-moment map
Find the exact moment customers fall in love with the product, so the whole campaign can chase that feeling.
Creative testing roadmap
Build the next 90 days of creative tests, structured by hypothesis - not 'let's try a new ad'.
Write a Zapier filter step from a plain-English condition
Plain-English condition in, Zapier-UI-ready filter step out. Names operators exactly as Zapier shows them and warns about the case-sensitivity / blank-value gotchas that fail in production.
Goal-review session progress note
Structured note for a session focused on reviewing client goals (typically every 4-8 sessions). Captures what's changed and what's next.
Outcome measure interpretation for the client
When you re-administer an outcome measure (e.g. K10, DASS-21, Oswestry, Berg), explain the result to the client in plain English.
Write a one-pager sales sheet
Drafts a single-page sales sheet for B2B prospects with offer, proof, and next step.
Treatment plan summary for the client
Written summary of the treatment plan for the client to take home. Plain English, clear expectations, what they need to do.
Custom code embed for Webflow / Squarespace / Wix
Custom-code embed for Webflow, Squarespace, or Wix — paste-ready, with exact placement steps for that platform and the most common gotcha.
Discharge summary
Concise discharge summary at the end of an episode of care. Ready to share with the client, GP, or NDIS.
New listing announcement — Instagram caption
Punchy Instagram post for a freshly-listed property. Doesn't sound like a brochure.
Write a 'what's working' marketing audit
Audits a brand's current marketing across channels and gives a 'do more / less / stop' verdict.
Read & explain an API response in plain English
Paste a raw API response, get a field-by-field plain-English walkthrough plus which fields you actually need to use. Saves an hour of API doc reading.
Generate AI image prompt variations
Takes one Midjourney prompt and generates 5 strong variations testing different parameters.
Quick code review — what's wrong with this snippet?
A code review you can read without being a developer. Verdict, bug, safety flags, clarity tweaks, and what to test before trusting it. No lecture.
Build a public holidays calendar (AU)
Drafts the public holidays calendar for AU including state-specific days.
Parent update — weekly progress message
Brief weekly progress update parents can read in 30 seconds. Highlights one win, flags one focus area, ends with a parent-friendly question.
YouTube thumbnail copy — 3 concepts
Three thumbnail-text concepts using different psychological hooks (curiosity gap, before-after, big-number). Includes the visual direction, why each wins, and what to A/B test it against.
Experiential activation brief
Write the brief for an experiential activation that earns content, not just a press release nobody runs.
Telehealth session reminder + tech check
Sent the morning of a telehealth session. Confirms time, includes the link, and a 1-line tech check.
YouTube comment reply patterns (positive, critical, FAQ)
Reply templates for YouTube comments — positive, critical, and FAQ — with 3 variants each so they don't look copy-pasted. Includes when to heart vs pin vs reply, and a non-defensive pattern for pushback.
YouTube video hook (first 8 seconds)
Five different YouTube opening-hook angles for the same video — pain-first, promise, contrarian, story, number. Each ≤25 words with a why-it-works note.
Write a discovery call script
Drafts a structured discovery call script with questions, listening cues, and next-step framing.
Write a customer interview script
Drafts a 30-minute customer interview guide that surfaces real insights, not validation.
Category-wide white-space mapping
Map every claim and angle across the full category, then locate the unclaimed real estate.
Build a Sunday system reset
Plans a 60-minute Sunday reset that closes the week and sets up the next.
Write a 5-tweet thread teaser
Drafts a short 5-tweet thread that teases a longer piece of content and drives clicks.
Write 10 ad descriptions for Google Ads
Generates ten responsive search ad descriptions optimised for character limits and conversion.
Write a voice-over script
Writes a voice-over script tuned for the ear with timing, pacing, and tone notes.
Write 5 'thought leader' opinion tweets
Generates five contrarian opinion tweets that establish authority and earn engagement.
End-of-financial-year customer thank-you with referral ask
Sent to past customers around June/July. Thanks them, mentions you're booking the next financial year, asks for referrals.
Convert a doc into bullets
Converts a dense document into structured bullet points without losing key ideas.
Internal handover note — referring within practice
Note to a colleague within the same practice when handing a client over (e.g. physio → OT, or to a different practitioner for cover).
Clarify a vague client brief
Reads a client brief, lists what is missing, and writes a polite email asking the five highest-leverage clarifying questions before you start work.
Write a sympathy/condolence message
Drafts a sincere condolence message that comforts without sounding canned.
Synthesise interview transcripts
Synthesises multiple interview transcripts into themes, quotes, and recommendations.
Identify themes in qualitative data
Conducts thematic analysis on qualitative data and outputs themes with supporting quotes.
Design a brand template system across deck, social and docs
The template kit a non-designer can use to ship on-brand. Slides, social tiles, internal docs.
Develop a brand POV on the industry's direction
Your strategic take on where the industry is heading. The thesis that gives every campaign a backbone.
Write a 'this is hard, here's the script' message
Drafts a script for delivering hard news to a partner, family member, or friend.
Write a difficult conversation script
Drafts a script for a difficult conversation with a colleague, partner, or family member.
Build a 1:1 prep template (with manager)
Drafts a prep template for your weekly 1:1 with a manager that drives action and growth.
Behavioural truths from a quant data set
Translate dry quant data into the human behavioural truths a creative team can actually brief against.
Write a fact-check protocol
Drafts a fact-check protocol for journalism, research, or marketing content.
Reddit thread strategic analysis
Mine a niche Reddit thread for the strategic insights, opposing camps, and language gold lurking under the noise.
Build a 'your first month as a new hire' template
Drafts a template for new hires to navigate their first month deliberately.
End-of-term parent recap
A 150-word end-of-term recap parents can read in under a minute. Three wins, one challenge, an anecdote, and an open invitation to chat before next term.
Build a 'final polish' checklist
Provides a final-polish checklist for the last pass before publishing or sending.
Subcontractor scope + payment letter
Short letter to a subbie spelling out exactly what they're doing, when, and how/when they get paid. Heads off disputes.
Build a 'first draft' template
Provides a reusable first-draft template that gets words on the page fast.
Write a podcast cold-open script
Drafts a 60-second podcast cold-open that hooks listeners before the intro music.
Insurance claim cover letter for a repair job
Professional cover letter to attach to a quote when the customer is making an insurance claim. Helps the claim get approved.
Build a writer's block diagnostic
Diagnoses the type of writer's block you have and offers the matching unblock protocol.
Customer interview synthesis
Compress raw interview transcripts into the patterns, contradictions, and one insight worth briefing a campaign on.
Pre-purchase friction map
Map every friction point between awareness and purchase, then rank by how much it's actually costing you.
Mid-project written check-in (no meeting needed)
A short labelled check-in email instead of a meeting. Status, next steps, ask. The client gets clarity in 30 seconds and you get your day back.
Write a sales proposal
Drafts a tight sales proposal with scope, deliverables, pricing, and acceptance.
Write a 'don't write this' anti-template
Lists the 10 things to never write in a piece of corporate or marketing writing.
Write a churn save script
Drafts a churn save script with reason-specific responses and offer ladder.
Jobs-to-be-done interview script
Generate a JTBD interview guide built around the four forces, so you actually surface the switch story.
Bundle / multi-pack page copy
Page copy for a multi-pack or bundle. Hooks on the use-case (not the saving) and proves the bundle is more than just a price stack.
Faulty product apology + replacement reply
A specific apology for a genuinely faulty product. Names the fault back, offers a clear next step, and keeps the customer.
Build an 'employee referral pitch' message
Drafts a message employees can use to pitch the company to people in their network.
Competitor customer poaching map
Find where unhappy customers of your competitors vent, then build a switching message that meets them there.
Intent-vs-action gap analysis
Find the gap between what your audience says they want and what their behaviour says they actually do.
Build pattern design concept
Designs a repeating pattern concept for brand collateral or product packaging.
Design a poster concept
Drafts a poster concept with hierarchy, imagery, and intended emotional read.
Funnel diagnostic - find the leak
Diagnose where the funnel is leaking, with the question to ask at each step rather than the dashboard chart.
Lost-in-transit reply with clear next steps
Reply when a parcel never arrived and tracking has stalled. Acknowledges, lays out the plan, offers an interim solution, and commits to a follow-up date.
Design a sticker pack concept
Designs a sticker pack concept for brand merch or social downloads.
Brand manifesto draft
Draft a brand manifesto that customers could read aloud without cringing - no false poetry, no purpose theatre.
Weekly roster summary — team email
The "roster's up" email/message that lands every Sunday-ish. Highlights what matters (busy nights, new starters, open shifts) so the team scans it and acts.
Run jobs-to-be-done interviews and synthesise the findings
Real JTBD interviews, not surveys. With the question structure and the synthesis framework.
Write a video ad storyboard
Drafts a 6-frame storyboard for a paid social video ad with shot, copy, and timing.
Weekly supplier order — produce / dry goods
The weekly supplier order email — produce, dry goods, anything you have to send before the cut-off. Scannable, with notes on substitutions and forecast.
Repeat no-show — final-notice message (warm but firm)
After 2-3 no-shows, the message that switches a client to prepayment without burning the relationship. Names the pattern, sets the new boundary, gives them an exit if it doesn't suit.
Audit a post-rebrand rollout 90 days in
Did the rebrand actually land, or is half the audience still seeing old assets? Forensic check.
Define an MVP that's actually minimum and actually viable
Not a feature dump. The smallest thing that proves the thesis. With cut criteria.
First-visit prep email — what to expect
A "first visit" email that takes the nerves out. Walks the new client through exactly what happens, what to bring, where to park — so they show up relaxed and on time.
Annual price-rise heads-up email
A clear, warm heads-up email when you put prices up. Names the why without complaining, names the date, locks in the existing-booking promise.
Generate logo concepts
Brainstorms 8 logo direction concepts for a brand with rationale per direction.
Summarise an article in 3 levels
Summarises an article at 3 levels of detail — one tweet, one paragraph, one page.
Founder strategy memo for the team
Draft the internal memo that gets the whole team aligned on what we're doing, why, and what changes Monday morning.
Convert meeting notes to actions
Converts raw meeting notes into a clear action list with owners and deadlines.
Strategic narrative for partnerships
Tell the brand story in the way that earns a yes from a partner who didn't ask for the deck.
Strategic guardrails for creative review
Build the principles you review creative against, so feedback isn't just 'I don't love it'.
Build a 'how to read a chart' guide
Drafts a guide on reading charts critically — don't be fooled by misleading visualisations.
Build a 'how to write a survey question' guide
Drafts a guide for writing survey questions that don't bias the responses.
Build a critical thinking framework for analysing claims
Provides a framework for evaluating claims (in research, marketing, or media) for credibility.
Generate Spotify ad audio script
Drafts a 30-second Spotify audio ad script that respects the listening context.
Write a literature critique
Drafts a literature critique that engages with a published piece on its merits.
Build an annotated bibliography
Drafts an annotated bibliography with summary and critical note for each source.
Write 5 demo video scripts
Drafts five 60-90 second product demo scripts for different use cases.
Build a 'first hire' decision framework
Helps a solo founder decide what role to hire first.
Newsletter intro from a content brief
The hardest part of any newsletter — the opening 50 words. This drafts a personal, scroll-stopping opener around what you want to say.
Review your product analytics and prune what to ignore
Most products track too much. The 8 metrics that matter, the 30 to ignore, and what to instrument next.
Group session marketing post (Facebook)
Local-business Facebook post promoting a group session, workshop, or class. Doesn't sound like an ad.
Extract key arguments from a long piece
Pulls the central argument and supporting points from a long article or essay.
Build a Zettelkasten note
Drafts a single Zettelkasten-style atomic note from a source idea.
Category disruption angle generator
Generate disruption angles built on a real category truth, not on contrarian noise.
Write a value-stack copy block
Builds a 'what you get' value stack with anchor pricing for a sales page or pricing card.
Build a 'one ritual we never skip' identification
Identifies the one team ritual that's most important and how to protect it.
Build a 'how to disagree well' framework
Drafts a framework for disagreeing in meetings without breaking trust.
Build a 'dashboard request triage'
Triages dashboard requests from stakeholders to prevent dashboard sprawl.
Competitive narrative analysis
Decode the strategic story each competitor is telling, so you can see whose narrative is doing the heavy lifting.
Newsletter sponsorship copy
Write newsletter sponsorship copy that fits the host's voice and earns clicks without breaking the reader trust.
Generate Midjourney for newsletter cover
Generates Midjourney prompts for a custom newsletter cover image per issue.
Proof-points stack
Build the proof-points stack behind the primary message, ranked by which one a sceptic would believe first.
Build a meditation practice plan
Plans a sustainable meditation practice that fits a busy schedule.
Write 'thank you' post-purchase email
Drafts a post-purchase thank-you email that reinforces the buyer's decision and sets next steps.
Build a 'birthday + anniversary' system
Sets up a system to remember important dates without a memory crisis.
Build a 'goodbye' protocol for departing employees
Designs a goodbye protocol that honours people leaving without bitterness.
Message hierarchy build
Order the messages by audience priority so the campaign isn't trying to say everything at once.
Build an Apple Shortcuts workflow
Designs an Apple Shortcuts automation for repeatable iPhone/Mac tasks.
Google Performance Max asset pack
Build a complete PMax asset pack with the audience signals and creative variation Google's algorithm actually needs.
Generate Midjourney prompt for product photography
Crafts a Midjourney prompt for product photography with realistic lighting and styling.
Generate Midjourney prompt for lifestyle photography
Crafts a Midjourney prompt for lifestyle photography that feels authentic and on-brand.
Generate Stable Diffusion prompt
Crafts a Stable Diffusion prompt with model-specific syntax, weights, and negative prompts.
Write a 'what I'm reading' newsletter section
Drafts a 'what I'm reading' section for a newsletter with 3 books or articles and the why.
Write a substack or newsletter intro section
Drafts the recurring intro section of a newsletter that orients readers and sets the tone.
Build a typography pairing
Recommends typography pairings (heading + body) with rationale and licensing notes.
Generate Midjourney prompts for ad creative
Generates 5 Midjourney prompts for paid social ad creative testing different angles.
Build an empty state design
Designs the empty state for a feature with copy, visual, and primary action.
Write a job offer letter
Drafts a clear, warm job offer letter covering comp, equity, start date, and conditions.
Write an email signature with marketing intent
Drafts an email signature that drives action without looking like a billboard.
Audit an existing brand identity for drift and debt
Where the identity has quietly broken across the last 12 months. With a prioritised fix list.
Design a 'made by humans' badge
Designs a 'made by humans' badge or AI disclosure visual for content authenticity.
Design a launch announcement graphic
Designs a launch announcement graphic with hierarchy, hype level, and per-platform crops.
Build an assignment rubric (3-5 criteria)
Observable-behaviour assignment rubric in table form. No "good" or "well" — every level is described in countable, specific terms. Includes a feedback template + sample comments.
Generate concept art Midjourney prompts
Generates concept art prompts for a brand campaign or product visualisation.
Construct a mission statement that drives decisions
A mission that the team uses to say no, not a poster on the wall.
Write a cold call script
Drafts a cold call script with opener, value, qualifying question, and meeting ask.
Write a newsletter issue
Drafts a value-packed newsletter issue with a hook, main story, tools, and CTA.
Worksheet generator with answer key
Worksheet with a difficulty ramp + an extension challenge for early finishers + a separate answer key with worked solutions (not just final answers).
Differentiated activity for 3 ability levels
Three versions of a learning task — Support / Core / Extension — with the same learning intention. Includes how to roll it out so students self-select without it feeling like streaming.
Parent-teacher meeting prep notes
A 1-page brief for a parent-teacher meeting — strengths first, factual growth areas, a clear ask, and 3 questions that invite the parent's perspective.
Select a typography system for display, body and accent
Three typefaces with the trade-offs. Type scale, weight system, licensing, and where each belongs.
Build a sales demo script
Drafts a 25-minute SaaS demo script that ties features to the prospect's stated pain.
Write a photography direction document
Subject, composition, lighting, treatment. The brief that makes our photos look like ours.
Set co-branding visual guidelines for partners
How our brand sits alongside a partner's. Lockup rules, hierarchy, what's allowed and what isn't.
Design a brand 'do not do this' guide
Drafts a one-page 'do not do this' guide showing common brand mistakes with corrections.
Build a 'second draft' protocol
Provides a reusable protocol for the second-draft pass after a messy first draft.
Run a scenario planning exercise
Builds 3 plausible future scenarios and the strategic implications of each.
Design a thank-you / order confirmation page
Designs a thank-you page that confirms, sets expectations, and surfaces the next action.
Build an app onboarding illustration set
Designs an illustration set for app onboarding screens with a consistent character or style.
Generate Midjourney for app screen mockups
Generates Midjourney prompts that produce in-context app screen mockups for marketing.
Build a 60-minute brand training for new hires
Day-one onboarding to the brand. Voice, visuals, no-go zones, and the 'why' behind it.
Structure a brand book that people actually open
Most brand books die in a Notion folder. Build a book structured for the way people use it.
Run a heuristic evaluation
Performs a Nielsen 10-heuristic evaluation of an interface with severity ratings.
Build a one-pager design
Designs a one-pager that explains a concept on a single A4 with hierarchy and proof.
Convert an Excel formula to Google Sheets (or vice versa)
Convert spreadsheet formulas between Excel and Google Sheets, with a callout of any function that doesn't exist in the target and the workaround used.
Design GIF reactions for community
Designs a custom GIF reaction set for a Slack or Discord community.
Variation engagement letter — adding scope mid-engagement
Short variation letter when an existing engagement grows. Way faster than a fresh engagement letter; references the original and only documents what's changed.
Build a content visual style sheet
Drafts a one-page visual style sheet for fast on-brand content production.
Write a sponsor pitch for an event
Drafts a sponsorship pitch for a conference, podcast tour, or event with sponsorship tiers.
Design a 'thank you for subscribing' visual
Designs the visual that appears after newsletter signup to confirm and delight.
Generate a tagline
Generates 10 tagline options across positioning angles for a brand or product.
Generate slogan vs tagline
Distinguishes a brand tagline (durable) from a campaign slogan (seasonal) and writes both.
TikTok native ad scripts
Write three TikTok-native ad scripts that read as creator content, not as a brand interrupting.
Build an apology framework: when, how and how often
When the brand should apologise, when it should explain, and the line between accountability and grovelling.
Generate Pinterest pin titles + descriptions
Writes search-optimised pin titles and descriptions for a single blog or product.
Build a product roadmap (90 days and 12 months) with the why
A roadmap with the strategic reasoning behind each block, not just feature names on a Gantt chart.
Write an executive briefing
Drafts a 1-page executive briefing for a board, CEO, or senior leader on a complex topic.
Run a moat analysis
Identifies the durable competitive advantages a business is building or could build.
Run a Porter's Five Forces analysis
Maps competitive forces for a market entry or category expansion decision.
Generate 20 TikTok hook ideas
Produces twenty scroll-stopping hooks for short-form video tailored to a niche.
Build a research insights newsletter
Drafts a weekly research insights newsletter for the team.
Write 5 'social proof' caption variations
Generates five caption variations spotlighting customer wins for social posts.
Define your activation metric - the 'aha moment' in one number
Find the single user action that best predicts whether they'll stick around — plus the steps to test if you've got the right one.
Write paid LinkedIn ad copy
Drafts a LinkedIn sponsored content ad with three variations for B2B lead generation.
Meta Reels video ad scripts under 15s
Generate three 15-second Reels ad scripts built for hook-pattern-payoff in the first 3 seconds.
Build an ABN registration check (AU)
Determines whether a business activity needs an ABN and walks through registration.
Build a source credibility evaluation
Evaluates the credibility of a source (article, study, expert) for use in research.
Debug an error message — paste it, get the fix
Paste any error message, get a plain-English explanation, the most likely cause, and a step-by-step fix. Works for code, Zapier, Excel, Webflow, anywhere.
Build an 'is research worth it' check
Provides a check for whether a research project is worth running before commissioning.
Politely flag scope creep
A calm, factual email when work has drifted past the original scope. Keeps the relationship warm and protects margins.
Build a lighting plan
Drafts a 3-point lighting plan for a video or photo shoot with rationale.
Write Instagram Story sequence (6 frames)
Drafts a 6-frame Instagram Story sequence that drives clicks to a link.
Write a product launch announcement template the team can reuse
The reusable launch template - subject, opener, body, FAQ, CTA. With the 3 angles to choose from.
Win-back email for lapsed customers (90+ days)
Klaviyo / Shopify-Email-ready win-back for customers who haven't bought in 90+ days. Subject options + preview text + body + PS — paste straight in.
Write a 90-second TikTok script
Drafts a 90-second TikTok script with strong hook, retention beats, and CTA.
Write 12 Instagram Reel concepts
Generates twelve Reel concepts spanning education, behind-the-scenes, and personality content.
Build a customer council run-of-show
Plans the agenda and facilitation for a customer council meeting.
Build a competitive win story library
Builds a library of competitive win stories sales reps can use in late-stage deals.
Design a magazine layout (spread)
Designs a magazine spread layout with image, type, and white space.
Build a media kit
Drafts a media kit for a creator or brand with audience, deliverables, and rates.
Write a press release
Drafts a journalist-ready press release with headline, lede, quotes, and boilerplate.
Write the email you've been avoiding
The hard email in your drafts folder. Frames the situation, sets the right tone, gives you a sendable draft in 90 seconds.
Build an employment contract review (AU)
Reviews an AU employment contract for fairness + Fair Work compliance before signing.
Design a postcard / direct mail
Designs a postcard or direct mail piece that gets read and acted on.
Internal linking suggestions for an existing blog post
Up to 8 internal-link suggestions for an existing post — anchor text, why it helps the reader, why it helps SEO. Plus links to REMOVE and where to add a freshness update.
Build a vendor evaluation matrix
Builds a vendor evaluation matrix to compare 3+ vendors against weighted criteria.
Build a banner ad set
Designs a banner ad set with sizes, hierarchy, and per-platform variations.
Generate Midjourney for a 3D render
Generates a Midjourney prompt for a stylised 3D render of a product or scene.
Write a renewal pitch
Drafts a renewal pitch that reinforces value, surfaces expansion, and reduces churn risk.
Brief a brand pattern library (graphic patterns, not UI components)
Repeating textures, decorative motifs, surface graphics. The visual layer that adds richness without breaking system.
Design product mockups
Designs product mockups for showing a digital product in context.
Build a content style guide
Drafts a content style guide that any writer or AI can apply to keep voice consistent.
Generate product names that fit under a master brand
Names for products, not the parent brand. With architecture rules: how the names sit under the master brand voice.
Write a partnership pitch email
Drafts an outreach email proposing a partnership or collab with mutual value upfront.
YouTube title + description with SEO
Three title options (each from a different angle) + a YouTube-optimised description with keywords woven through, timestamps placeholder, end-screen card copy, and a why-it-ranks note.
Generate Midjourney for editorial illustration
Generates a Midjourney prompt for an editorial illustration accompanying an article.
Build a 'state of the brand' visual
Designs a 'state of the brand' annual visual that summarises a year's progress.
Build a contract review framework
Provides a framework for non-lawyers reviewing customer + vendor contracts.
Generate Midjourney for product hero shot
Generates a Midjourney prompt for a product hero shot suitable for landing page or PDP.
Build a 'Friday digest' format
Designs a recurring 'Friday digest' format that recaps the week and previews next.
Build a vendor evaluation for AI tools
Evaluates AI tool vendors against criteria specific to AI procurement (model, data, lock-in).
Reading list / resource follow-up
After a session, you mentioned a book / podcast / framework. This drafts the follow-up email with the link + a 1-line context.
Design a 'meet the team' page
Designs a 'meet the team' page that humanises without forced corporate quirk.
Influencer outreach DM
Personal DM to an influencer or creator — specific enough they know you've actually watched their stuff.
Suggest a stronger structure
Critiques the structure of a piece and proposes 2 alternative outlines that work better.
Add narrative tension to a story
Identifies low-tension moments and adds friction, stakes, or surprise to keep readers reading.
Show vs tell rewrite
Rewrites 'telling' sentences as 'showing' scenes that the reader experiences.
Generate Midjourney for sticker designs
Generates Midjourney prompts for sticker designs with bold composition and die-cut friendly shapes.
Write a YouTube Shorts script
Drafts a 45-second YouTube Shorts script with hook, content, and clear loop or CTA.
Build a brand 'tone audit' visual
Audits a brand's visual tone across recent outputs and shows where it's drifted.
Write a TikTok ad script (45 sec)
Drafts a 45-second TikTok ad script optimised for native feel and conversions.
Write a kill memo (sunset a product)
Drafts a memo recommending sunsetting a product or feature with rationale and migration plan.
Set quarterly OKRs
Builds 3 quarterly OKRs with measurable key results aligned to a single company goal.
Write a marketing job description
Drafts a marketing job description that attracts strong candidates without corporate fluff.
Three Meta ad variants for one product
One product, three ad variants targeting different angles (problem-led, social-proof, curiosity). Each ad has primary text, headline and CTA — paste straight into Meta.
Generate Midjourney for behind-the-scenes
Generates Midjourney prompts for behind-the-scenes imagery for brand storytelling.
Build a 'one number you stare at' practice
Picks the single number a team stares at every day — to focus action.
Build a brand 'this is us' video script
Drafts a 90-second 'this is us' brand video script with founders, customers, and craft moments.
Generate Midjourney for newsletter header
Generates a Midjourney prompt for a newsletter header image that signals the issue's theme.
Build a 'when I'm overwhelmed' protocol
Provides a 15-minute protocol for resetting when you feel overwhelmed.
Build a 'how we sell' enablement deck
Drafts a sales enablement deck explaining the company's selling philosophy and method.
Design app icon concepts
Designs 5 app icon concept directions for an iOS/Android app.
Build a 'brand in 30 seconds' deck
Builds a 30-second brand intro deck for new partners, hires, or media.
Write a screenplay scene (1 page)
Drafts a one-page screenplay scene with action, dialogue, and proper formatting.
Build a 'first 1:1 with new manager' template
Drafts a template for an employee's first 1:1 with a new manager.
Build a 'manager → employee' first 1:1 template
Drafts a template for a manager's first 1:1 with a new direct report.
Write Etsy listing copy
Drafts a high-converting Etsy listing with title, description, and tags optimised for search.
Generate Midjourney for real estate
Generates Midjourney prompts for real estate photography that sells the lifestyle.
Build a 'how to check in with someone going through hard times' guide
Drafts a guide for checking in with a colleague going through grief, illness, or crisis.
Write a 60-second talking head video script
Drafts a 60-second talking head video script with hook, value, and CTA in the right beats.
Build a 'birthday + work-iversary' team protocol
Drafts a protocol for marking birthdays and work-iversaries without forced fun.
Build a 'help, my team is bored' diagnostic
Diagnoses team boredom (different from burnout) and suggests interventions.
12-month lease renewal nudge
Friendly email 8-10 weeks before a lease ends asking if the tenant wants to renew, plus the new terms if any.
Design a settings page
Designs a settings page with progressive disclosure, search, and clear groupings.
Tenant maintenance request acknowledgement
Quick reply when a tenant logs a maintenance issue. Confirms receipt, sets expectations on next steps.
Build a 'product roadmap as comms' practice
Designs a public-ish roadmap practice that aligns the team without overcommitting.
Build a 'how to resign well' guide
Drafts a guide for employees on how to resign in a way that protects their reputation.
Workshop / webinar reminder + Zoom link
Sent the morning of (or hour before) a free workshop or paid webinar. Gets attendance up.
Generate Midjourney prompts for blog illustrations
Generates 6 Midjourney prompts for blog post illustrations that feel cohesive across a series.
Build an 'evidence-based decision' template
Drafts a template for any major decision that requires showing the evidence.
Write a daily plan
Drafts a focused daily plan tied to weekly priorities with deep work blocks.
Write a personal mission statement
Drafts a personal mission statement that captures values, work, and how you want to show up.
Build a landing page hero design
Designs a landing page hero with composition, copy hierarchy, and visual.
Design a bundle strategy that lifts AOV without devaluing the standalone
Bundles done right. With anchor logic, the discount math, and the 'never bundle' rule.
Build a 'what counts as evidence' framework
Defines a strength-of-evidence ladder for research findings.
Build a crisis comms playbook the founder can use at 6am
When something goes wrong, the steps that stop a small fire becoming a brand-defining one.
Build a 'how to write a research insight' style guide
Drafts a style guide for writing research insights so they're clear, specific, and actionable.
Build a 'how to keep research participants happy' guide
Provides a guide for keeping research participants engaged + willing to come back.
Name a product feature so users understand it without a tooltip
Feature naming where the name does the explaining. With the bad-name traps to avoid.
Build a 'team retro template'
Drafts a recurring team retro template that drives action, not just venting.
Design a course assignment
Designs a course assignment that pushes application not memorisation.
Performance dip — diagnostic post-mortem
Channel performance tanked? Walks through the likely causes systematically so your next move is informed, not panic.
Auction day — what to expect (vendor email)
Sent to vendors the day before auction. Calms nerves, sets expectations, makes them feel held.
Build a personal financial check-in
Plans a monthly personal financial check-in covering income, spending, and progress.
"You missed out" email to underbidder
Sent to the underbidder shortly after auction or sale. Acknowledges the disappointment, offers to help them on the next one.
Write a magazine article concept
Pitches a magazine article concept with angle, sources, and length appropriate for the publication.
Write a poem from a moment
Drafts a free-verse poem from a specific moment with sensory detail and restraint.
Cancellation / refund policy explainer
Clear written policy you can paste into your terms or send when someone asks. Friendly, fair, sets clean expectations.
Build a 'protect Friday afternoon' team rule
Drafts a team-wide rule that protects Friday afternoons from new urgency.
Build a 'metrics that matter' framework
Pick the 5 numbers that actually matter for your stage of business — and ignore the rest of the noise.
Build a 'commute as boundary' ritual
Designs a ritual to use commute (or its absence at home) as a work-personal boundary.
Build a 'one small wins' celebration ritual
Designs a ritual for noticing and celebrating small daily wins to fight burnout.
Build a 'meeting prep' template
Provides a 5-minute meeting prep template that improves outcomes from every meeting.
Build a 'first 90 minutes' protocol
Designs a protected first 90 minutes of the workday for the most important work.
Build a 'tools I tried + abandoned' log
Tracks tools tried + abandoned to avoid the cycle of always trying new ones.
Quote follow-up — "still keen?" nudge
7-10 days after a quote, no reply yet. Soft nudge that doesn't feel pushy.
Build a 'phone in another room' protocol
Sets up a protocol for separating from your phone during focused work or family time.
Pinterest creative for utility apps
Plan Pinterest creative for a utility app, where intent and aesthetic both have to be served at the same time.
Reschedule request from coach side
When you need to move a session yourself. Acknowledges the inconvenience, offers concrete alternatives, no over-apologising.
Daily, weekly, monthly review cadence
Build the cadence of paid review meetings - daily for fires, weekly for trends, monthly for strategy - so you're never reviewing everything every day.
Build a procrastination diagnosis
Diagnoses what's actually behind procrastination and matches the response.
Build a 'hard conversation' prep protocol
Drafts a 30-minute prep protocol before a hard conversation to be clear and kind.
Build a reading retention protocol
Sets up a system for reading books actively and retaining what matters.
Write community engagement responses
Drafts on-brand responses for common community moments (kudos, complaints, questions, churn risks).
Write 10 cold email subject lines
Generates ten high-open cold email subject lines testing different psychological triggers.
Write a thank-you page upsell
Drafts thank-you page copy that converts into an immediate upsell or next action.
Write a quarterly marketing review
Drafts a quarterly marketing review with results, learnings, and next-quarter plan.
Audience x creative x offer matrix testing
Design a 3x3x3 testing matrix that finds the winning combination without running 27 simultaneous tests.
Build a habit tracker
Sets up a sustainable habit tracker that supports rather than punishes.
Write a podcast intro and outro
Drafts evergreen podcast intro and outro scripts that brand the show without dragging.
Write 8 podcast guest pitch angles
Generates eight distinct pitch angles for a single guest to use across multiple podcasts.
Write a brand sponsorship application
Drafts a brand sponsorship application from a creator to a target sponsor with mutual fit case.
Write a sales objection-handling library
Builds a reusable objection-handling library for sales reps with proven response frames.
Write 'about us' page copy
Drafts an 'about us' page that sells the brand belief, not just the company history.
Build a 'wait, why am I doing this' check
Provides a quick check to ask before starting any task to confirm it's worth doing.
Write welcome message for an online community
Drafts a warm, on-brand welcome message for new members of a Slack/Circle/Discord community.
Build a 'one big thing per quarter' plan
Plans the 'one big thing' that defines a quarter for a solo operator.
Build a 'kill the meeting' decision tree
Provides a decision tree for whether a request should be a meeting, async doc, or email.
Build a 'phone call instead of meeting' protocol
Sets up a protocol for using phone calls instead of video meetings for low-stakes conversations.
Write 10 email pre-headers
Generates ten email pre-headers (preview text) optimised for the inbox preview line.
Write 5 cold call openers
Generates five cold call opening lines that earn the next 30 seconds of attention.
Build a 'minimum viable system' rule
Establishes the rule of starting with the simplest possible system, then earning complexity.
Build a 'nothing day' protocol
Designs a quarterly 'nothing day' — a day deliberately scheduled to do nothing.
Build a 'cold start' new project ritual
Designs a ritual for starting a new project to overcome activation energy.
Build a 'small win Friday' ritual
Drafts a Friday afternoon ritual to celebrate the week's small wins.
Write a 'sorry, we broke something' email
Drafts a transparent apology email after an outage, mistake, or service disruption.
Budget reallocation framework
Reallocate budget across channels weekly using a framework that doesn't punish channels with longer payback.
Build a candidate communication standard
Drafts a candidate communication standard that respects every applicant.
Refund request — fast, empathetic reply
A two-paragraph reply that approves (or explains) the refund without making the customer feel like a problem. Saves both sides time.
Build a 'manager office hours' for the company
Plans recurring office hours where execs are bookable by anyone in the company.
Build a Slack etiquette guide
Drafts a Slack etiquette guide that improves async comms across the team.
Write a marketing weekly stand-up agenda
Drafts a 30-minute marketing weekly stand-up agenda that drives action, not status reading.
Rewrite for a specific tone
Rewrites a piece in a specific tone (warm, formal, playful, urgent, etc.) without changing meaning.
Build a 'one big experiment per quarter' practice
Frames one big behavioural or work experiment per quarter to learn faster.
Attribution model decision
Pick an attribution approach that's defensible to the CFO without pretending you can solve attribution.
Build a 'ship daily' protocol
Sets up a daily shipping protocol where you ship something — even tiny — every day.
Write a toast for a milestone
Drafts a 90-second toast for a birthday, retirement, or milestone that's specific and warm.
Build a customer credit policy
Drafts a credit policy covering credit checks, terms, and collection.
Write a check-in to an old colleague
Drafts a warm check-in message to someone you haven't spoken to in a while.
Write a one-pager doc
Drafts a one-page document that explains a complex topic clearly for a busy reader.
Build a to-do list from a brain dump
Converts a stream-of-consciousness brain dump into a clean, prioritised to-do list.
Build a 'data > opinion' culture protocol
Designs a protocol for shifting from opinion-driven to data-informed decisions.
Build a 'how I run my week' template
Drafts a personal weekly operating system covering rituals, blocks, and reviews.
Add specificity to vague writing
Identifies vague claims and replaces them with specific facts, numbers, or examples.
Strengthen a closing line
Generates 8 alternative closing lines that resonate without being preachy.
Outline a long essay
Builds a structured outline for a long essay with section headings and key beats.
Outline a strategic memo
Builds a tight outline for a strategic memo that gets read and acted on.
Conversion event priority setting
Prioritise conversion events across Meta and Google so the algorithm optimises for what actually matters.
Write a thank-you email
Drafts a warm, specific thank-you email that doesn't sound generic.
Suggest cuts from a long piece
Identifies sections of a long piece that could be cut without losing the argument.
Suggest a framework name
Generates 8 names for a framework or methodology that are memorable and not generic.
Build a course platform comparison
Compares course platforms (Teachable, Thinkific, Podia, Maven, Circle, custom) for fit.
Design a cheat sheet
Designs a one-page cheat sheet that learners actually keep and use.
Write a feature article opening
Drafts the first 200 words of a feature article that hooks the reader with scene or anecdote.
Suggest 10 headline alternatives
Generates 10 headline alternatives for a piece, each tested on a different angle.
Write a personal monthly review
Drafts a monthly personal review covering wins, lessons, energy, and next month.
Write a personal 'state of me' note
Drafts an honest 'where am I right now' personal note for self-reflection.
Build a reading list
Curates a focused reading list of 12 books on a topic with a recommended sequence.
Write a refund policy
Drafts a clear, fair refund policy for a digital product or SaaS subscription.
Write a rubric for grading
Builds a rubric for assessing student work with criteria and performance levels.
Build a personal SOP for one task
Documents a personal standard operating procedure for a recurring task you keep figuring out.
Build a 'how to ask better questions' guide
Drafts a guide for asking better questions in interviews, meetings, or research.
Build a 'tools I use' personal stack doc
Documents your personal tools stack with cost, purpose, and review cadence.
Write a resignation letter
Drafts a professional resignation letter with notice period and gratitude.
Write a recommendation letter
Drafts a strong recommendation letter that's specific, credible, and not generic.
Build a contractor agreement template
Drafts a contractor agreement covering scope, IP, confidentiality, and AU compliance.
Write a wedding speech
Drafts a 4-minute wedding speech that's warm, funny without being corny, and specific.
Write a eulogy
Drafts a eulogy that honours a life through specific stories rather than generic praise.
Build a 'how to take feedback from your team' framework
Drafts a framework for managers to genuinely receive feedback from their team.
Write a poem from a memory
Drafts a free-verse poem from a specific memory with sensory detail and restraint.
Write 10 ad headlines for Google Search
Generates ten Google Search responsive ad headlines optimised for character limits and intent.
Write LinkedIn newsletter intro post
Drafts the announcement post and first issue framing for launching a LinkedIn newsletter.
Write journaling prompts
Generates 30 journaling prompts on a theme to use over a month.
Write morning pages template
Drafts a morning pages template that supports stream-of-consciousness writing.
Cohort retention analysis
Run a cohort retention analysis that tells you which acquisition channel is buying you customers worth keeping.
Build a gratitude journal template
Drafts a daily gratitude journal template that goes beyond shallow listing.
Rewrite a CV bullet
Rewrites a weak CV bullet into a strong one that quantifies impact and shows ownership.
Build a skip-level meeting template
Drafts a skip-level meeting template that gives execs real signal from the team.
Write a 'taking on a new client' welcome
Drafts a warm welcome email and onboarding doc for a new freelance or consulting client.
Write 5 LinkedIn long-form post outlines
Drafts five long-form LinkedIn post outlines on different angles for one core insight.
Write a customer case study
Drafts a problem-solution-result case study from raw interview notes.
Write a 'tell me about yourself' answer
Drafts a 90-second 'tell me about yourself' answer for an interview.
Write 8 founder LinkedIn posts
Drafts a fortnight of founder LinkedIn posts that mix tactical, personal, and contrarian content.
Write 5 STAR-format interview answers
Drafts 5 STAR-format (Situation, Task, Action, Result) answers to common behavioural questions.
Build a discovery call template
Creates a structured discovery call template that surfaces real pain and decision criteria.
Build a sales discovery cheat sheet
Provides a single-page cheat sheet of the 20 best discovery questions for B2B sales.
Write a short story opening
Drafts the first 500 words of a short story with character, scene, and inciting moment.
Generate writing prompts
Generates 20 writing prompts for a journal, story, or essay practice.
Write a portfolio 'about' page
Drafts an 'about' page for a personal portfolio site that's specific, warm, and human.
Write a 'why I changed my mind' essay
Drafts an essay about changing your mind on a topic, with intellectual honesty.
Write a value-led blog intro
Drafts a blog post intro that hooks readers in the first paragraph without keyword stuffing.
Write a 'how I write' essay
Drafts an essay describing your writing process, tools, and habits for an audience of writers.
Write a 'before I post this' check
Drafts a final pre-publish check for any piece of public-facing writing.
Write a 'how I read' essay
Drafts an essay on reading habits, taste, and books that shaped you, for fellow readers.
Write a 'why I quit' essay
Drafts an essay about quitting something — a job, project, or commitment — with honesty.
Write SEO landing page for a service
Drafts a service landing page optimised for both SEO and conversion.
Write a 'short version' template
Provides a reusable template for writing the short version of any communication.
Creative refresh cadence playbook
Build the creative refresh cadence so production isn't a panic every Friday and ads don't fatigue audiences mid-campaign.
Channel saturation detection
Detect when a channel is saturating before the CPA blows out, using the leading indicators that show it first.
Two-weeks-overdue freelance invoice nudge
Second-reminder email when an invoice is two weeks overdue. Firmer than the first nudge but doesn't burn the bridge — gives them a clear date or a chance to negotiate.
Write 5 webinar landing pages
Generates five complete webinar landing page variations testing different angles.
Write a 'no' email to a feature request
Drafts a respectful 'no' to a customer feature request that strengthens the relationship.
Build a survey analysis report
Drafts a survey analysis report covering methodology, findings, and recommendations.
'If the brand were a person' character sketch
A full character profile of your brand as a person. The exercise that exposes whether the brand is real.
Build a research repository entry
Drafts a single research repository entry — the canonical record of one study.
Build a 'research debrief in 5 minutes' format
Drafts a 5-minute research share format for sales kickoffs, all-hands, or standups.
Run funnel analysis
Designs a funnel analysis with stages, drop-off identification, and recommendations.
Write a thank-you to a mentor
Drafts a sincere thank-you message to a mentor that names what they actually gave you.
Build a data lineage doc
Documents data lineage from source to consumed metric for trust + debugging.
Build a 'data product' brief
Briefs a data product (dashboard, model, dataset) like a real product with users + outcomes.
Build a research insight memo
Drafts a research insight memo — one page, one insight, one recommendation.
Build a 'how to brief a research request' template
Drafts a template for non-researchers to brief a research request well.
Write 5 LinkedIn comment templates
Drafts 5 LinkedIn comment templates that add value to industry leaders' posts.
Articulate a brand POV on a hot category topic
When the industry is debating something publicly, your brand's voice on it - sharp, specific, defensible.
Write a 'what I learned' annual essay
Drafts an annual 'what I learned this year' essay with specific lessons and stories.
Write a champion enablement email
Drafts an email arming a champion to sell internally on your behalf.
Build a 'thank you for participating' email
Drafts a thank-you email after a research session that strengthens the relationship.
Build a discount approval matrix
Designs an approval matrix for sales discounts with thresholds and approver roles.
Variation order — when scope expands mid-job
Mid-job, customer wants to add or change something. This drafts the variation email so it's documented before you do the work.
Write a 'reading my own work' critique
Critiques your own draft as if you were a stranger reading it for the first time.
Write a 'why I'm writing this' opener
Drafts the reader-orienting opener that explains why a piece exists and who it's for.
Write 5 X/Twitter threads
Generates five complete X/Twitter threads on different angles for one core idea.
Build an 'experiment ideas backlog' format
Drafts a format for collecting + prioritising experiment ideas across the team.
Build a 'why didn't you buy' interview
Designs an interview script for prospects who didn't convert — what stopped them.
Build a content style guide for AI use
Drafts a style guide for using AI in content production while keeping a human voice.
Build a 'voice check' protocol
Provides a protocol for checking whether a piece sounds like the writer (or like ChatGPT).
Build a 'quick research request' triage
Triages quick ad-hoc research questions to give fast answers without ceremony.
Build a 'first 1:1 with a founder' template
Drafts a template for a first 1:1 between an employee and the founder/CEO.
Write a 'what I'd tell my younger self' essay
Drafts an essay or letter to your younger self with specific lessons (not platitudes).
Write a 'how to be edited' guide
Drafts a guide for writers on how to receive editorial feedback well.
Run an accessibility-first identity check (WCAG-aligned)
Audit your identity against WCAG 2.1 AA. Colour contrast, type sizing, focus states, motion safety.
Write a 'I should have said X' redo
Drafts the 'I should have said' version of something you said in a meeting that came out wrong.
Write a 'looking back, what would I tell that person' essay
Drafts a reflective essay on what you'd tell a past version of yourself in a specific situation.
Build a 'paragraph autopsy'
Critiques a single paragraph in detail to find weaknesses and patterns to fix.
Write a 'sounds like AI' check
Provides a check to detect whether a piece sounds AI-generated and how to fix it.
Build a 'review what I wrote 6 months ago' protocol
Provides a protocol for revisiting your past writing to learn what you got right and wrong.
Repurpose a blog post into 10 social posts
Turns a single long-form blog into ten platform-specific social posts you can schedule this week.
Write a Meta ad creative test plan
Builds a 3x3 ad test matrix with hooks, angles, and creative formats for Meta Ads.
Write a 'how to give edits' guide
Drafts a guide for editors on how to give edits that improve the work without crushing the writer.
Write a sales QBR template
Drafts a customer-facing quarterly business review template that drives renewal and expansion.
Build a sales standup agenda
Drafts a daily 15-minute sales standup agenda that drives action without becoming a status meeting.
Write an enterprise deal qualification
Drafts a structured enterprise deal qualification covering MEDDIC + procurement realities.
Write a reference selling guide
Builds a guide for using customer references in late-stage deals to convert hesitation.
Write a homepage hero section
Drafts homepage hero copy that nails what you do, who it's for, and why it matters in 5 seconds.
Build a 'first deal' closing checklist
Drafts a checklist for a sales rep closing their first deal — every step from verbal yes to signed paper.
Build a pipeline cleanup ritual
Defines a weekly pipeline cleanup ritual to keep CRM data accurate and forecasts honest.
Strategic compromise document
Write down what the brand will and won't do, so the next ten creative reviews don't relitigate the same fights.
Write a 'why now' for sales
Drafts a 'why now' positioning argument that creates urgency without manufacturing it.
Generate landing page hypothesis tests
Suggests ten A/B tests for a landing page with hypothesis, expected lift, and effort scoring.
Set AI image generation house rules for Midjourney and DALL-E
Prompt templates, style anchors, and edit rules so AI-generated brand images stay consistent.
Build a stakeholder map
Maps stakeholders for a B2B deal or strategic project with influence and engagement plans.
Budget allocation logic
Defend a budget split across reach, conversion, and brand-building with the logic the CFO will accept.
PR-led launch playbook
Plan a PR-led launch where earned coverage carries 60% of the launch spike, with the angle and outreach mapped.
LTV-to-CAC ratio interrogation
Interrogate the LTV:CAC ratio for the assumptions hiding inside the number, before the board makes a decision based on it.
Build a 'before / after' graphic
Designs a before/after graphic that shows a transformation clearly without exaggeration.
Write a visual principles document a designer can apply
5-7 visual principles with the rules behind them. The doc that survives a Figma file handoff.
Brand health check for a brand under 12 months old
Diagnostic tuned for new brands. Less about drift, more about whether the foundation is set.
Write a product launch announcement
Drafts a launch announcement post for email and social with the right narrative arc.
Edit a draft for clarity
Rewrites a draft to be clearer, tighter, and more direct without losing the writer's voice.
Strengthen an opening line
Generates 10 alternative opening lines for a piece, each using a different hook technique.
Press release for a product launch
Standard press release format for a product launch. Hits the wire-friendly conventions, lets media use it as-is.
Critique a draft
Provides a structured editorial critique of a draft covering structure, voice, and craft.
Design a webinar slide template
Designs a webinar slide template that's clear at small Zoom thumbnail size and engaging.
Write a 'breakup email' to cold prospects
Drafts a final 'breakup' email that often gets the highest reply rate in a cold sequence.
Google Search RSA copy at scale
Generate 15 headlines and 4 descriptions for a Google RSA, with intent and emotion variation built in.
Build a note-taking system
Designs a personal note-taking system covering capture, processing, and retrieval.
Define tone shifts between steady-state and crisis mode
When the world is quiet vs when it's loud. The voice doesn't change but the tone has to.
The scale rule for paid social
Define when to add budget to a winning ad without burning it through fatigue or audience exhaustion.
Competitive ad teardown
Paste competitor ad copy or describe their creative — get a teardown covering the angle, the hook, the offer, and what to steal or differentiate from.
Generate 20 lead-gen Facebook ad hooks
Generates twenty ad hooks specifically built to drive lead-gen opt-ins, not direct sales.
Booking no-show / late-cancel reply
A short, calm reply when a guest no-shows or cancels last minute. Keeps the door open without giving up the deposit policy.
Write a thought leadership LinkedIn post
Drafts a long-form LinkedIn post that establishes authority on a specific industry trend.
Write a performance review
Drafts a fair, specific performance review covering wins, gaps, and development plan.
Group booking — 3-day-out final headcount reminder
Three days out from a group booking — locks in final headcount, dietaries, and deposit. The single biggest reason group bookings go pear-shaped is no headcount confirmation.
Write a 'we're sorry, layoffs' message
Drafts the all-hands message announcing layoffs with honesty and care.
Write a customer onboarding email
Drafts the first onboarding email after purchase to drive activation, not just thank-yous.
Build a lead magnet idea bank
Generates twenty lead magnet ideas tailored to a niche, with format and effort scoring.
Write an 'I'm taking time off' founder note
Drafts a founder note announcing extended time off (parental, sabbatical, illness) without spooking stakeholders.
Generate 10 newsletter subject lines
Writes ten newsletter subject lines for one issue, testing different open-rate triggers.
Design a take-home assignment
Designs a fair take-home assignment that respects candidates' time.
Write a new hire welcome email
Drafts a warm, specific welcome email to a new hire before their first day.
Write reference check questions
Writes reference check questions that get past 'great person' generic praise.
Audit an email list for deliverability
Reviews your email program against deliverability and engagement best practices.
Write a 'reply' email to drive booked calls
Drafts a short value-first 'reply' style email designed to start a conversation, not pitch.
Write 'unsubscribe' page copy that retains
Drafts unsubscribe page copy that gives subscribers options before they fully opt out.
Build a 'protect deep work' arsenal
Lists the 12 specific tactics to protect deep work blocks.
Write a 'why we're raising prices' email
Drafts a transparent price-increase email that retains customers and explains the value clearly.
Write 5 'pattern interrupt' email subject lines
Generates five unconventional subject lines designed to break inbox monotony.
Build a career conversation template
Drafts a career conversation template that helps managers actually develop their people.
Build an 'is this a yes' filter
Provides a 4-question filter for any new opportunity to decide yes/no fast.
Staff roster — open shift cover request
A group-chat-friendly message asking the team to cover an open shift, written so the right person says yes first.
Write an apology email
Drafts a sincere apology email that takes responsibility without grovelling.
Write a 'no thanks' rejection email
Drafts a graceful 'no' to an opportunity, request, or pitch without burning the relationship.
Write a meeting request email
Drafts a meeting request email that respects the recipient's time and gets a yes.
Write an introduction email between two people
Drafts a 'double opt-in' style introduction email between two people who should know each other.
Write a 'looking for advice' email
Drafts an advice-seeking email that respects the recipient's time and earns a real response.
Write a difficult email to a boss
Drafts a hard email to a boss about a sensitive topic with care and clarity.
Write a feedback email
Drafts a feedback email that's specific, kind, and actionable.
Write a complaint email
Drafts a complaint email that's firm, fair, and gets results without being unpleasant.
Write a vacation auto-reply
Drafts an out-of-office auto-reply that's clear, kind, and sets real expectations.
Write a recommendation request
Drafts a request to a manager or colleague for a written recommendation or LinkedIn endorsement.
Write 5 'win-back' email subject lines
Generates five win-back subject lines designed to revive lapsed customers.
Write a 'raising my rates' email to clients
Drafts a respectful client email announcing rate increases for freelance or consulting work.
Write a 'I changed my mind on this' note to a colleague
Drafts a note acknowledging that you've changed your mind on something you previously argued.
Write a 'looking for a new role' note to network
Drafts a tasteful note to your network announcing you're looking for a new role.
Build a 'thinking partner' check-in
Designs a recurring 'thinking partner' check-in with a peer founder or trusted advisor.
Email a supplier about a missed delivery
Firm but professional email when stock or materials didn't arrive when promised. Asks for a clear answer and timeline.
Write a podcast trailer script (60 sec)
Drafts a 60-second podcast trailer that earns subscribes from listeners hearing the show for the first time.
Write a 'before I press send' email check
Provides a 30-second check to run on every important email before pressing send.
Build an 'office hours' design for managers
Designs a 'manager office hours' format for direct reports to drop in with questions.
Write a 'I'm taking a break' note to readers
Drafts a note to newsletter or community readers announcing a break with care.
Adapt brand voice for press, podcasts and journalists
How the founder voice and brand voice flex when a journalist is in the room. With do/don't language.
Write a 'one thing' email
Drafts a single-purpose email that has exactly one ask, one message, one CTA.
Write a webinar promotion email
Drafts a high-conversion webinar registration email that fills seats fast.
Write a 'for the record' note
Drafts a 'for the record' email after a contentious meeting or conversation to capture what was agreed.
Write a cover letter
Drafts a cover letter that's specific to the role and the candidate, not a template.
Rebooking nudge — gentle, not salesy
A short SMS or email to a regular who is overdue for their usual booking. Recalls them without sounding desperate.
Booking confirmation that reduces no-shows
A confirmation message that is warm, short, and includes the prep info that makes clients show up on time and ready.
Write 10 abandoned cart email subject lines
Generates ten high-open subject lines for cart recovery emails that drive clicks.
Write a Substack 'about' page
Drafts the 'about' page for a Substack publication.
Write a customer testimonial request email
Drafts a request email that gets you specific, story-driven testimonials, not generic praise.
Write a brand POV for a category-defining moment
When the category is having a moment (good or bad), the brand's public take. Sharp, timely, defensible.
Write a renewal email for annual subscribers
Drafts a renewal nudge email that reduces churn at the annual mark.
Birthday rebooking offer (warm, not spammy)
Use the birthday window as an anchor for a recall. Service-specific gift, two slots to choose from, no guilt-trip about how long it's been.
Write a customer milestone email
Drafts an email celebrating a customer milestone (anniversary, usage threshold, achievement).
Announce a pricing change in your brand voice
The price-up or price-down email that explains, doesn't grovel, and protects the relationship.
Write a status update email
Drafts a tight project status update email that takes 30 seconds to read and 2 to act on.
Voice memo to polished email
Paste the messy voice-memo transcript. Get back a clean, professional email ready to send.
Thank-you message after a sale (that doesn't feel like spam)
Short, personal thank-you for after-sale follow-up. Builds repeat customers without sounding like a marketing email.
Polite no-show follow-up SMS
An SMS to a client who did not show. Doesn't shame them, names the missed-fee policy if it applies, and books them in again.
Build a multi-thread account strategy
Plans a multi-threaded outreach into a strategic account to reduce single-champion risk.
End-of-week summary for my team
The Friday recap that recognises the team, names the decisions made, and sets up Monday.
Holiday or short-closure announcement
Friendly notice for shop window, social media, or auto-reply. Includes when you're back, what to do in the meantime, and (optional) why.
Write a podcast pitch email
Drafts a personalised email pitching yourself as a podcast guest with relevance and proof.
Run a project post-mortem
Conducts a blameless post-mortem on a finished project with structured learnings and action items.
Write a delegation matrix
Builds a RACI/delegation matrix for a team or project to clarify ownership.
Write an SOW (statement of work)
Drafts a Statement of Work with scope, timeline, deliverables, and acceptance criteria.
Write a re-engagement email for cold subscribers
Drafts a win-back email that revives subscribers who haven't opened in 90+ days.
Write a founder transition plan
Plans the transition out of a founder/CEO role to a successor with handover and equity.
Run a pulse survey
Designs a 5-question monthly pulse survey to track employee sentiment lightly.
Run anomaly investigation
Investigates a metric anomaly with a structured root-cause approach.
Run a stay interview
Designs a stay interview to understand why valued employees stay and what could push them to leave.
Generate 25 hashtag sets for Instagram
Curates targeted hashtag sets per content pillar to grow reach on Instagram.
Write a 'state of the company' memo
Drafts an annual or quarterly 'state of the company' memo to the team.
Write a board update memo
Drafts a quarterly board memo covering progress, decisions needed, and risks.
Generate 30 X/Twitter post ideas
Produces thirty single-tweet ideas across observation, lesson, story, and contrarian formats.
Write a salary negotiation script
Drafts a 5-minute salary negotiation script with anchor, justification, and fallback.
Define iconography rules and a starter icon set
Stroke, corner radius, scale, spacing. Plus a 24-icon starter set with naming convention.
Build a 'cost to serve' analysis
Calculates true cost-to-serve per customer segment to inform pricing and prioritisation.
Run an exit interview
Designs an exit interview that gets honest insights without burning the relationship.
Generate 15 carousel post topic ideas
Generates fifteen save-worthy carousel post topics for a niche with framework hints.
Write a 'before/after' transformation post
Drafts a customer transformation story post for social media that earns saves and trust.
Write LinkedIn comment templates
Generates ten on-brand LinkedIn comment templates for engaging with industry leaders' posts.
Write a LinkedIn 'About' section
Drafts a LinkedIn About section that reads like a person, not a corporate bio.
Build an AU GST registration check
Checks whether a business needs to register for GST under AU rules.
Creative kill rule for Meta and TikTok ads
Define the kill rule for an underperforming ad - so you stop bleeding budget on creatives that already lost.
Build a 'is this number weird' check
Provides a quick check for whether a metric is anomalous before acting on it.
Run a product-market fit check using real signals
Beyond the Sean Ellis 40% question. A multi-signal PMF read with what to do at each level.
Build a restraint of trade clause check (AU)
Reviews a restraint of trade (non-compete) clause for AU enforceability.
Write a 7-day Instagram content plan
Plans a week of on-brand Instagram posts for solo founders and small marketing teams.
Build a 'systems > goals' protocol
Designs a systems-thinking approach instead of relying on goals alone.
Build an Apple Notes capture system
Sets up a fast-capture system in Apple Notes that doesn't require a complex tool.
Build a 'between meetings' protocol
Designs a 5-minute protocol for the gap between meetings to reset and prep.
Scope-reset email after a misaligned first phase
When the first phase didn't land — a written reset email that names the gap, owns the share of it, and proposes a clear plan for phase 2 before momentum is lost.
Build an all-hands meeting agenda
Drafts a recurring all-hands meeting agenda that informs without dragging.
Build an AMA session format
Designs an AMA (Ask Me Anything) session with leadership that earns trust.
Build an 'end of quarter' ritual
Drafts an end-of-quarter ritual to close out, learn, and reset.
Design a 'numbers' graphic
Designs a 'numbers' or 'data' graphic for social that highlights one stat memorably.
Build a content 'visual rhythm' guide
Builds a guide for varying visual content across a feed so it doesn't look monotonous.
Build a deal review framework
Builds a structured deal review framework for one-on-one or pipeline meetings.
Write a sales follow-up email
Drafts a follow-up email after a discovery or demo call that moves the deal forward.
Build an 'I'm sick' contingency plan
Plans the protocol for being sick — what gets paused, who gets notified, what's truly urgent.
Design a quote card template
Designs a reusable quote card template for sharing pull-quotes on social.
Build an 'always have a side project' rule
Argues for and structures a side project that's purely for joy, not money.
Build a 'no surprise' principle for managers
Drafts the 'no surprises' principle for managers — what to escalate up, what to share down.
Build an 'AB test results to action' protocol
Converts an A/B test result into a deployment + learning action plan.
Apology email when something went wrong
Service-recovery email after a stuff-up. Owns the mistake, says what you're doing about it, offers something to make it right.
Write Google My Business posts
Drafts ten on-brand Google Business Profile posts that drive local search engagement.
Write a brand story
Tells the founder origin story in a way that builds emotional connection with customers.
Build a CSAT measurement program
Designs a CSAT program with survey timing, scoring, and action triggers.
Write a security review summary
Drafts a one-page security review summary for prospects to share with their security team.
Write Quora/Reddit answers that drive traffic
Drafts long-form Quora or Reddit answers that genuinely help and drive qualified traffic.
Write a content review checklist
Provides a 15-point checklist to QA any piece of marketing content before it ships.
LinkedIn explainer — make a complex topic plain
A LinkedIn post that takes a complex topic and makes it plain — the kind of explainer that gets bookmarked and earns referrals. Hook + misconception + clear answer + action.
Write a partnership pitch
Drafts a partnership pitch from one brand to another with mutual value upfront.
Build a Slack channel structure
Designs a Slack channel structure that scales without becoming chaos.
Write a quarterly social media report
Drafts a quarterly social media performance report with insights and next-quarter recommendations.
Build a 'metric definitions diff' protocol
Catches when metric definitions silently drift over time and breaks comparisons.
Decide whether to kill, sunset or save a product line
The framework for the hardest call - when to stop building and tell customers it's ending.
Construct an accessible colour system with tokens
Primary, secondary, functional, accessible. With WCAG-checked contrast pairs and Figma-ready tokens.
Generate internal project codenames for builds in stealth
The codenames team uses for in-flight projects before public launch. With a system, not random animal names.
Write an acquisition pitch
Drafts a pitch from a founder to an acquirer outlining strategic fit and value.
Write a weekly review
Drafts a structured weekly review covering what worked, what didn't, and next week's plan.
Build a 'visual swap' content plan
Plans content where the visual changes the meaning — relying on visual surprise.
Prioritise a task list (Eisenhower)
Sorts a task list using the Eisenhower matrix into urgent/important quadrants.
Formal first-reminder for an overdue professional fee
A formal first-reminder for a professional services invoice — appropriate tone for accountants, lawyers, consultants. References the engagement, acknowledges any open query, asks for a clear pay-by date.
Build a flashcard set
Generates a flashcard deck for spaced-repetition study of a topic.
Voice memo to today's top 3 priorities
Paste the messy voice-memo brain dump. Get back today's top 3 priorities, ranked, with the one to start with.
Write 'jobs page' copy that attracts talent
Drafts a jobs page that sells the company culture and ways of working without corporate fluff.
Generate Midjourney for video thumbnail
Generates Midjourney prompts for YouTube thumbnails that earn the click without clickbait.
Design a 'one-tap' share asset
Designs a graphic optimised for one-tap sharing — readable, memorable, brand-consistent.
Generate Midjourney prompt for editorial portrait
Generates a Midjourney prompt for an editorial-style portrait with mood and intent.
Design a thumbnail for YouTube
Designs a YouTube thumbnail that earns the click without clickbait.
Design a LinkedIn banner
Designs a LinkedIn banner that supports the profile narrative without competing.
Design a Twitter/X header image
Designs an X header image that signals what the account is about and matches the avatar.
Build a sub-processor list page
Drafts a public sub-processor list page for transparency with B2B customers.
Write a comic strip concept
Designs a 4-panel comic strip concept with setup, escalation, twist, and punchline.
Write 6 ad concepts for one product
Generates six diverse ad concepts for one product so you can test creative variety, not just copy.
Write a brand colour palette rationale
Drafts a justification for a brand colour palette tying choices to audience and positioning.
Generate Midjourney prompts for Instagram carousel
Generates Midjourney prompts for a 7-slide Instagram carousel with consistent visual identity.
Build an hour-by-hour launch day execution timeline
07:00 to 22:00 AEST. Who posts what, when, with the fallback if something breaks at 09:13.
Run a post-launch retro and write the readout
What worked, what didn't, what to ship into the next launch. Plus the honest founder note.
Build a research ethics checklist (industry)
Provides an ethics checklist for industry research projects (non-academic).
Build a relaunch playbook for a product the market already met
Relaunches are harder than launches because the audience already has a position. Reset, don't rinse.
Write a 'monthly retro for one' template
Provides a monthly retro template for solo operators with no team to review with.
Build a Figma component spec
Specs a single Figma component with variants, properties, and usage docs.
Write a personal eulogy exercise
Drafts a personal eulogy exercise — what would you want said about you when you're gone?
Difficult feedback message — when client isn't doing the work
Honest, kind message when a client isn't following through. Names what you've noticed without shame, gives them an out.
Write a 'we missed our number' note
Drafts an honest note to the team or board explaining why a target was missed.
Build a decision log template
Provides a decision log template for capturing strategic decisions and their context.
Build a 'no agenda Saturday' protocol
Designs a no-agenda Saturday to recover from the week and reset for the next.
Build a 'how to be coached' guide
Drafts a guide for being coachable — getting more out of any coaching relationship.
Build an analytics review meeting agenda
Draft a recurring analytics review meeting agenda for the leadership team — what to walk through, in what order, and the questions worth asking.
Write a customer offboarding email
Drafts a graceful customer offboarding email that preserves the relationship for future re-acquisition.
Write a podcast outro
Drafts a 30-second podcast outro that thanks, asks, and teases without dragging.
Design a microlearning module
Designs a microlearning module (5–10 min) that delivers one concept and one application.
Mid-programme check-in
Sent in the middle of a programme cohort. Surfaces struggles before they become drop-offs.
Cohort launch — limited spots email
Sales-conscious launch email for a paid cohort with limited spots. Urgency without ick.
Steel-man an argument I disagree with
Constructs the strongest possible version of an argument the user disagrees with.
Find logical fallacies
Identifies common logical fallacies in an argument with examples from the text.
Write a song lyrics structure
Drafts the structure of a song with verses, chorus, and emotional arc.
Build a topic primer
Drafts a topic primer that gives a non-expert enough context to participate in a conversation.
Write a 'we're closing this product' email
Drafts a customer email announcing the sunset of a product or feature with migration support.
Generate Midjourney for food photography
Generates a Midjourney prompt for food photography that feels editorial.
Group programme launch announcement (Instagram)
Post announcing a new cohort or programme launch. Doesn't sound like a sales post — sounds like a person sharing something they care about.
Pricing change announcement
Email or post telling existing clients about a price change. Direct, doesn't apologise, gives existing clients a runway.
Build a spreadsheet formula from plain English
Plain-English description in, paste-ready spreadsheet formula out — Excel or Google Sheets dialect. Includes the "when it breaks" caveats most AI prompts skip.
Build a 'pixel-perfect' design checklist
Provides a checklist for designers shipping pixel-perfect work that holds up in production.
Improve transitions between paragraphs
Identifies weak transitions and rewrites them so paragraphs flow naturally.
Cut filler words
Removes filler words and phrases that weaken writing without removing meaning.
Translate corporate-speak to human
Rewrites corporate communication into plain, human language people actually want to read.
Generate Instagram carousel slide copy
Writes copy for a 7-slide Instagram carousel that earns saves and shares.
Write a podcast episode show notes
Drafts SEO-friendly podcast show notes with timestamps, links, and a summary.
Add concrete examples to abstract claims
Identifies abstract claims in a piece and adds concrete examples that illustrate them.
Search behaviour decoder
Translate keyword data into the human story behind the search bar, so SEO and paid copy stop sounding like robots.
Convert passive to active voice
Finds passive constructions in a piece and rewrites them in active voice.
Build an AP optimisation plan
Improves accounts payable timing to optimise cash flow without damaging vendor relationships.
Write a VC outreach email
Drafts a personalised VC outreach email that gets a meeting, not a pass.
Build a sell-side teaser
Drafts a one-page sell-side teaser to attract acquirer interest without revealing identity.
Strengthen weak verbs
Finds weak verbs (be, have, do, get) and replaces them with stronger, more specific ones.
Write a venture round announcement
Drafts the announcement for a venture funding round (blog, social, press).
Write a 'lessons from $X to $Y' founder post
Drafts a founder post sharing the lessons learned scaling from one revenue milestone to the next.
Design office hours
Designs a recurring office hours format that helps learners without becoming a free-for-all.
Design an FAQ page
Designs an FAQ page that pre-empts the real questions buyers + users have.
Suggest analogies for a complex idea
Generates 5 analogies that explain a complex idea in plain, memorable terms.
Write learning objectives
Writes Bloom's-taxonomy-aligned learning objectives that are specific and measurable.
Translate a complex topic into plain language
Translates a complex or technical topic into plain language for a general audience.
Write CTA copy variations
Generates fifteen CTA button copy variations testing different psychological triggers.
Write an SLA template
Drafts a Service Level Agreement template with uptime, support, and incident terms.
Build a vendor DPA review checklist
Drafts a checklist for reviewing a vendor's Data Processing Agreement.
Build an AI model card
Documents an AI model with use cases, limitations, and ethics — the model card.
Write a content distribution email to your team
Drafts the internal email asking team or community to amplify a piece of content with specific asks.
Build a deep work block plan
Plans a 90-minute deep work block with prep, execution, and shutdown.
Write a 'what we're working on' update post
Drafts a transparent product update post for community + social that builds trust.
Write 10 LinkedIn poll ideas
Generates ten LinkedIn poll ideas designed to drive engagement and reveal audience insights.
Generate 10 LinkedIn hooks for a single post
Produces ten distinct opening lines for a LinkedIn post so you can A/B test the highest performer.
Repurpose a long-form post into 5 social posts
Paste a blog, newsletter, or transcript — get 5 distinct short-form social posts (LinkedIn / Instagram / X) tuned to each platform.
Write a comparison page
Drafts a comparison page (us vs competitor) that wins clicks without bashing the alternative.
Build a 'no meeting day' protection script
Drafts the language to protect deep-work blocks against meeting requests.
Build a 'reading the room' framework
Provides a framework for reading the energy of a meeting, group, or conversation in real time.
Write a Facebook ad with 3 variations
Drafts a Facebook ad and three variations with different angles for split testing.
Write a 'one big idea' essay
Drafts a thought leadership essay around one big idea designed to be quoted and shared.
Build a metric review meeting
Designs a recurring metric review meeting that drives action, not status.
Write 5 LinkedIn carousel outlines
Drafts five 8-slide LinkedIn carousel outlines on different angles for one core topic.
Build a 'data review meeting' for a team
Designs a recurring data review meeting for an individual team.
Build a competitor teardown
Conducts a structured teardown of a single competitor across product, GTM, and financials.
Build a discussion question set
Generates 10 discussion questions to spark deep conversation in a class or book club.
Run engagement analysis
Plans an engagement analysis to understand depth + frequency of product use.
B-side of the campaign
Write the second story under the main story, so the campaign has depth instead of one repeating note.
Build a 'correlation vs causation' check
Provides a checklist for distinguishing correlation from causation before acting on data.
Find what your competitors can't honestly claim
Find the claims your competitors literally can't make about themselves without looking dishonest — then build your positioning around that gap.
Strip a campaign back to one undeniable truth
Find the single thing about your campaign that no critic could argue with — then build the message out from that core truth.
Build a 'metric definition' doc
Drafts a precise metric definition that prevents 'we're talking about different things' confusion.
Competitor positioning audit
Audit the positioning of each competitor across promise, proof and reason-to-believe, so you can see the cracks.
Competitor sponsorship analysis
Decode the strategy behind a competitor's sponsorships and partnerships, so you can pick a smarter target.
Spot a competitor coming from a different industry
Work out which businesses from neighbouring industries are most likely to move into your market — and map your response before they do.
Single-minded proposition extractor for a campaign
Strip a messy brief down to one campaign SMP that survives a creative review without three caveats.
Campaign idea spine
Define the through-line that holds every asset together, so the campaign reads as one idea, not a deck of unrelated ads.
TVC brief for a digital-only campaign
Write the TVC-style brief that forces digital teams to make one big idea, even when there's no TV money.
Podcast host-read brief
Write a podcast host-read brief that gives the host enough rope to make it sound like them, not a script.
Build a coaching question library
Builds a library of 30 powerful coaching questions for 1:1 conversations.
Generate avatar/profile picture concepts
Generates Midjourney prompts for distinctive professional avatars or profile pictures.
Build a calendar audit
Audits a calendar to find meetings to cut, shorten, or convert to async.
Write a marketing campaign post-mortem
Drafts a structured campaign post-mortem that captures learnings for next time.
Write a research brief
Drafts a brief for a research project covering question, method, and deliverables.
Write a personal essay closing
Drafts the final 200 words of a personal essay that resonates without being preachy.
Define differentiation against category and direct competitors
Two layers of difference - against the category at large and against the brands you compete with daily.
Write a podcast pre-interview brief
Drafts a pre-interview brief for a podcast guest covering structure, themes, and questions.
Write a 'how to brief AI' template
Provides a template for briefing AI on a content task to get usable first drafts.
Build a messaging hierarchy (primary, secondary, tertiary)
The structured order of what we say first, second and last. So writers stop reinventing it every campaign.
Write a personal newsletter intro
Drafts a personal opener for a newsletter issue that humanises the writer in 3 sentences.
Brand brief for an external agency
Write the brief that gets a great agency excited and a mediocre one out of their depth.
Competitor advertising teardown for white-space
Paste your top competitors' last 5 ads. Identify the angles they own, the angles they're avoiding, and the white-space you can claim.
Switching campaign architecture
Build the architecture of a switching campaign that respects the cost of changing tools.
Indirect competitor and next-best-alternative analysis
Map what the customer would do instead of buying from you, including doing nothing, so the brief targets the real fight.
Campaign contingency plan
Write the contingency plan for if the campaign tanks in the first two weeks, before you need it.
Write 'what we got wrong' post
Drafts a transparent 'we got it wrong' founder post that builds trust through accountability.
Reply to a customer upset about a price increase
Honest, calm response when a regular customer pushes back on new prices. Doesn't apologise for the increase, but doesn't lecture either.
Write a Figma-ready identity brief for a designer
The brief a designer can take into Figma and start building from. Specs, references, deliverables.
Add a hook to a piece
Adds a strong opening hook to a draft that lacks one.
Off-market opportunity alert (buyer's agent → buyer)
Heads-up email when an off-market property fits a buyer's brief. Builds trust without giving everything away.
Vendor weekly update — slow week version
Honest update when the campaign has had a quiet week. Doesn't spin, gives the vendor real signal and a concrete plan.
Settlement reminder for buyer
Reminder email a week before settlement covering the practical to-dos: utilities, insurance, key handover, final inspection.
Brief an illustration style with constraints and variants
Line, fill, scale, motion. The illustration brief that keeps a freelancer on-style across 50+ assets.
Design a paywall screen
Designs a paywall screen that converts without feeling pushy.
Write a board observer briefing
Drafts a briefing for a board observer joining their first board meeting.
Discovery call follow-up email
Sent within 24h of a discovery call. Recaps what we discussed, the next step, and gives them space to say yes (or no) cleanly.
Write a 'paid ads aren't working' diagnostic
Diagnoses why a paid ads program isn't performing and gives a triage plan.
Customer complaint about workmanship — empathetic acknowledgement
Sent within hours of a customer complaint about the quality of work. Acknowledges, doesn't argue, sets a clear next step.
Build a colour grade brief
Briefs a colourist with reference frames, palette, and grade direction.
Write 8 photo direction briefs
Drafts photo direction briefs for a brand photoshoot covering lifestyle, product, and team.
Write FAQ section copy
Drafts an objection-busting FAQ section that handles real buyer hesitations.
Hero, hub, help campaign architecture
Build a hero/hub/help structure that doesn't collapse the moment the hero asset goes live.
Build brand messaging pillars with proof and copy
Three or four pillars that hold up the entire brand story. Each one with proof and example copy.
Competitor SEO content gap finder
Identify the search topics competitors rank for that you don't, ranked by how convertible the traffic is.
End-of-month retro template
Structured prompt to write up the monthly marketing retro — what worked, what didn't, what we're changing. For your team or for client.
Write a one-page business plan
Distils a full business plan into a single page covering customer, problem, solution, model, and metrics.
Landing page copy from a brief
Full landing page draft (hero + benefits + social proof + CTA) from a structured brief. Conversion-focused, AU voice.
Write a press kit
Builds a complete press kit page with boilerplate, founder bio, assets, and contact.
Build a 'wrote myself out of a corner' protocol
Provides a protocol for when you've written yourself into a corner and don't know where to go.
Write a marketing-sales SLA
Drafts a marketing-sales SLA defining lead handoff, response times, and feedback loops.
Write a customer-success-led marketing brief
Briefs marketing on a campaign sourced from customer success insights about churn drivers.
Write a voice training brief for new writers and contractors
The 30-minute onboarding doc that gets a freelancer to 80% voice match before they touch a draft.
Campaign KPIs that aren't vanity
Map your campaign's measurements into a tree that connects the creative work to real business outcomes — instead of hiding behind averages that don't tell the truth.
Write packaging copy for digital products, physical, or services
The copy on the actual package - digital download cover, physical box, or service one-pager.
Pick a pricing strategy: cost-plus, value-based, anchored or tiered
The four pricing approaches with the trade-offs each one represents. Plus the recommended structure.
Write a motion design brief for logo, transitions and microinteractions
How the brand moves. Logo entrances, screen transitions, button feedback. With easing curves and timings.
Define voice attributes with paired examples and counter-examples
Three to five voice attributes with the lines we'd write and the lines we'd never write.
Build a brand architecture
Designs a brand architecture covering master brand, sub-brands, and product naming.
Write a 'state of my project' update
Drafts a public update on the state of a personal or open project for an audience following along.
Write 'no' templates in your brand voice
How to decline a request, partnership, refund, or feature ask without breaking voice or burning the relationship.
Answer hard customer questions in your brand voice
Responses to the 6 hardest customer questions. Honest, specific, voice-consistent.
Build a Business Model Canvas
Fills a complete Business Model Canvas with all 9 building blocks for a new or pivoting business.
Write a 'this is what I do for a living' explainer
Drafts a 90-second explainer of what you do for a living that any human can understand.
Write a 'one liner' bio for any context
Drafts 5 one-liner bios for the same person tuned to different contexts (conference, podcast, intro).
Build an 'always be capturing' system
Sets up a frictionless system for capturing ideas, tasks, and thoughts in the moment.
Voice drift checker for a single piece of copy
Paste one piece. Get a line-by-line voice scorecard against your charter.
Write a 'pushing back' email
Drafts a 'pushing back' email that holds your ground without burning the relationship.
Adapt brand voice across surfaces (email, social, web, support)
How your one voice flexes across the channels where it lives. With examples on each.
Run a win/loss analysis
Runs a structured win/loss analysis on a batch of deals to extract patterns.
Write a marketing performance dashboard spec
Specifies the metrics, layout, and cadence for a weekly marketing performance dashboard.
Rewrite for plain language
Strips jargon, acronyms, and corporate-speak from a piece so anyone can read it.
Tighten a paragraph (cut 30%)
Cuts 30% of words from a paragraph while preserving every important meaning.
Audit an existing brand's voice and identify drift
Paste 5 samples and get a brutal voice consistency report with the exact lines that broke voice.
Weekly status update for managers
The Friday email your manager actually wants. Wins, blockers, decisions needed, week ahead.
Run a make-vs-buy analysis
Helps decide whether to build internally, buy from a vendor, or use an open-source tool.
Stress-test your brand values so they're not aspirational fluff
Take your draft values and break them. What's left is what your brand actually stands for.
Write a 'brand truth' internal document
The honest internal version of who you are. Lives on Notion, never goes public, gets used constantly.
Write an apology in your brand voice without grovelling
Real apologies, not corporate non-apologies. Honest, specific, voice-consistent.
Build a startup advisory board structure
Designs an advisory board with roles, equity, cadence, and value exchange.
Build a 'how we work' onboarding doc
Drafts a 'how we work' doc that helps new hires absorb norms without drowning.
Write a high-converting cold outreach email
Drafts a personalised cold email with a clear value prop and one specific CTA for B2B sales.
Build a 'team handbook for new joiners'
Drafts a team handbook that helps new joiners absorb how the team works.
Build a 'how to ask for a promotion' guide
Drafts a guide for an employee preparing the case for their own promotion.
Build a quarterly business review (QBR) for the team
Drafts an internal QBR template for the leadership team covering performance, learnings, and decisions.
Run cohort analysis
Designs a cohort analysis with segmentation and visualisation choices.
Rewrite for a different reading level
Rewrites a piece for a specific reading level without losing the substance.
Rewrite for a specific audience
Rewrites a piece tailored to a specific audience's knowledge level, vocabulary, and concerns.
Build a 'meeting follow-up' protocol
Drafts a 10-minute post-meeting protocol that converts conversations into committed action.
Build a 'waiting for' tracking system
Sets up a 'waiting for' list to track what you're owed by others without nagging.
Write a 5-minute speech
Drafts a 5-minute speech with hook, story, takeaway, and call-to-action.
Write a panel introduction
Drafts a 90-second panel introduction that warms up the audience and frames the conversation.
Write a conference Q&A response
Drafts the first response to a hostile or hard Q&A question at a conference.
Build a 'one big thing' daily protocol
Sets up a daily protocol of identifying and shipping one big thing per day.
Write a 'how I think about X' explainer
Drafts a 'how I think about X' explainer essay that gives the reader your mental model.
Build a 'first draft of any week' template
Provides a 30-minute Sunday template for drafting the upcoming week.
Build a 'when to escalate' guide
Drafts a clear 'when to escalate' guide so issues surface at the right time.
Build a 'how to do a brag doc' template
Helps an employee maintain a brag doc — a running record of accomplishments.
Build a 'getting unstuck' protocol
Drafts a protocol for what to do when stuck on a task or decision.
Build a list of approved 'house' turns of phrase
The phrases your brand keeps using because they work. Memorable, ownable, repeatable.
Build a custom banned phrase list for your brand
The exact words and phrases your brand will never use, with the swap-in alternatives ready to go.
Segment archetype building from data
Turn raw segment data into three named archetypes with their own beliefs, jobs, and triggers.
Cohort behaviour decoder
Compare early adopters and late majority side by side, so the message and channel decisions stop fighting each other.
Strategic territory selection
Choose the cultural territory the brand should play in, with the trade-offs spelled out.
Brand role definition
Define what the brand is for in the customer's life, in language a junior copywriter could brief from.
Cultural moment positioning
Pick the cultural moment the brand should claim, and the angle that makes it earn that ground.
Strategic narrative for fundraising
Adapt the brand narrative for an investor audience so the story holds up across customer, hire and pitch deck.
Strategic narrative for hiring
Rewrite the brand story for the people you want to hire, not the customers you want to convert.
Build quarterly marketing goals (OKR-style)
Draft quarterly marketing goals using the OKR framework — tied to one business outcome, with the measurable results you'll track to know if you got there.
Claim-stripping and saturation audit
Audit which claims are saturated across the category, so you stop saying things customers stopped hearing.
Category obituary thought experiment
Write the obituary for the entire category, then work backwards from what would have killed it to inform today's strategy.
Channel ladder for the idea
Decide where the idea lands first, where it amplifies, and where it shouldn't go even if there's budget.
360 idea audit
Audit whether the campaign idea actually works in every channel, or only in the format the agency presented it in.
Reddit promoted post strategy
Plan a Reddit promoted post strategy that doesn't get torched in the comments because it actually earned its place.
Write a product positioning statement (not the brand one)
Product positioning is narrower than brand positioning. Build the one your sales page hangs off.
Build a 'meetings I shouldn't be in' audit
Audits which meetings you shouldn't be in and how to gracefully exit.
Construct a vision statement with substance
A vision the team will actually use. Not a slogan. Not aspirational fog.
Build a customer journey map
Maps the end-to-end customer journey with touchpoints, emotions, and gaps.
Define a brand promise you can actually keep
The thing customers can rely on every single time. Specific enough to be a contract.
Build a YouTube playlist strategy
Plans a YouTube playlist strategy that increases watch time and discoverability.
Build personal OKRs
Drafts personal OKRs for the quarter aligned to a yearly theme.
Write a hashtag strategy for LinkedIn
Builds a LinkedIn hashtag strategy that grows reach without looking spammy.
Write a brand manifesto
Drafts a brand manifesto that rallies customers and team around what the brand stands for.
Write a brand differentiation matrix
Builds a 2x2 differentiation matrix that visually shows where the brand sits vs competitors.
Write 'why now' positioning copy
Drafts copy that justifies why your category or product matters right now, not later.
Write 5 X/Twitter bio variations
Generates five X/Twitter bio variations testing different positioning and CTAs.
Write a personal branding statement
Drafts a personal branding statement that captures who you are professionally in one sentence.
Write a personal essay opening
Drafts the first 250 words of a personal essay with scene, voice, and stakes.
Construct reasons to believe (RTBs) that hold up under scrutiny
Build the proof stack behind your brand promise. Specific, dated, attributable.
Define your brand anti-mission - what you explicitly won't be
The 'no' list that protects the brand. What you'll never sell, say, or chase, even when it's tempting.
Write a 'not for everyone' positioning paragraph
Drafts a paragraph that names who a piece, product, or course is NOT for.
Write a 'why now' personal essay
Drafts a personal essay about why a moment in your life feels significant.
Audience truth mining from real comments
Paste social comments, reviews or DMs. Extract the unspoken truths your audience is telling you about themselves, their pain, and what they actually want.
Identity tension excavation
Surface the gap between who your audience wants to be and who they feel like right now, then write to it.
The 'why now' moment construction
Build the case for why the brand has to be in market with this message right now, not next quarter.
Build a comms platform from a single insight
Turn one strategic insight into a full comms platform - the territory, the role for the brand, the human truth, and the campaign idea spine.
Long-form strategic narrative
Write the founding-document-style narrative that anchors every campaign, deck and hire for the next 18 months.
Single-minded proposition extractor
Pressure-test the SMP until it's actually single-minded, instead of three propositions wearing a trenchcoat.
Hero idea pressure-test
Stress-test a hero campaign idea against the questions a senior planner would ask before signing it off.
Run a retention strategy diagnostic and prioritise interventions
Where users churn, why they churn, and the 3 highest-impact fixes. Cohort-aware.
Excavate the brand purpose buried in your founder story
Get to the actual reason your brand exists. Not the polished version. The version that survived founder stress.
Re-excavate brand purpose for a rebrand in flight
Mid-rebrand and the purpose feels stale. Pressure-test what's still true and what needs to die.
Identify your brand archetype with strategic rationale
Pick the right archetype from the 12, with the trade-offs spelled out. Not a personality quiz answer.
Design a sub-brand identity system (endorsed, monolithic, or freestanding)
How a new product or sub-brand sits under your master brand. With architecture, lockups and naming.
Generate brand names with strategic rationale
Stop brainstorming names in a doc. Get 12 strategic name options with the trade-off each one represents.
Brand health diagnostic in 7 questions
An honest audit of where your brand stands today. Strengths, drift, debt, and what to fix first.
Build a launch playbook for a product, app or website
End-to-end launch plan with phases, owners, channels, copy beats and success metrics. Not a vibey checklist.
Develop a repositioning strategy when the market shifted under you
When the original positioning is now wrong (audience changed, category split, new entrant). The reset.
Map a brand evolution roadmap across year 1, 3 and 5
How the brand should grow, what to add, what to retire, and the milestones that prove it's working.
Write a vision and mission statement
Crafts a vision and mission that's specific, motivating, and not corporate boilerplate.
Run a 'red team' assessment
Conducts a structured red-team review of a strategy or major decision to surface flaws.
Write a TikTok bio + link strategy
Drafts a TikTok bio and link-in-bio funnel that converts traffic to email subscribers.
TikTok Spark Ad strategy
Plan a TikTok Spark Ads strategy built on creator content that's already proven its hook rate organically.
Build a brand voice mood board
Builds a brand voice mood board with sample copy from competitors and aspirations.
Design a cross-sell and upsell strategy that doesn't feel pushy
The right offer at the right moment, in the brand voice. Without the salesy nudge that erodes trust.
Build a sales messaging matrix
Builds a sales messaging matrix tying personas to pains, hooks, and proof points.
iOS 14.5 and SKAN strategy
Plan an iOS 14.5 / SKAN strategy that protects measurement signal without pretending to know things you don't.
Write a value proposition statement
Crafts a clear value proposition that nails the who, what, and unique benefit in one sentence.
Comparison page strategy
Plan a comparison page that earns the click without sounding petty, with the angle and structure mapped.
Write a 30-60-90 day marketing plan
Drafts a structured 30-60-90 day plan for a new marketing hire or new strategy launch.
Write a content series concept
Pitches a multi-episode content series concept tied to a specific audience identity.
Write a brand voice guide
Creates a comprehensive brand voice guide that any writer or AI can apply consistently.
Build a viral content concept
Designs a content concept with the structural elements that drive shares without clickbait.
Write a content gap analysis
Compares your content footprint to a competitor and surfaces gaps to fill.
Write a 'why us' page
Drafts a 'why us' page that builds trust through specificity rather than corporate platitudes.
Write a job-to-be-done positioning statement
Drafts a JTBD-style positioning statement that reframes the product around the customer's job.
Generate Pinterest board strategy
Plans a Pinterest board strategy with board names, descriptions, and pinning cadence.
Distil brand essence at 1 word, 1 sentence, 1 paragraph
Three nested versions of your brand essence, each defensible at its own length.
Design a tone-on-tone system across emotional contexts
Same voice, different tones. How your brand sounds when celebrating vs apologising vs delivering bad news.
Refine your messy founder story into a brand origin
The story that's true and useful. Not the LinkedIn version. Not the pitch deck version.
Adapt one core message across 6 channels without flattening it
Take one strategic message and adapt it for web, email, IG, LinkedIn, X and a podcast intro - voice intact.
Draft a brand manifesto that sounds like a real human
A manifesto with a point of view, written in your voice. Not the Apple parody we all secretly write.
Audit your hero messaging across web, social and email
Are you saying the same thing in the hero spots that matter? Drift report and fixes.
Write a strategic positioning statement (X for Y who Z)
The textbook positioning statement, but written so it actually works as a filter for everything else.
Build a personal CRM template
Drafts a personal CRM template for tracking relationships and touchpoints with people who matter.
Build a brand personality charter with behavioural rules
Personality traits with verbs attached. Not 'we are friendly' - the things friendly actually does on Tuesday.
Build a brand voice charter writers can actually use
A voice charter with examples, not adjectives. The doc a freelancer gets onboarded with on day one.
Build a sales QBR for the team
Drafts an internal sales QBR template covering performance, pipeline, and learnings.
Build a top 10 customer review
Reviews the top 10 customers quarterly with risk, expansion, and advocacy plays per account.
Build a north star metric
Pick the single most important number for your business — the one that captures whether you're creating long-term value — and define how it gets measured.
Write a holiday sale Instagram caption set
Drafts a 5-caption set for a holiday sale promo on Instagram (announce, reminder, last-call).
Open home reminder SMS
Friendly text the morning of the open inspection so booked prospects don't forget to come.
Menu special — Instagram caption + Facebook post
One menu item, two channels. IG-friendly visual caption + slightly longer FB post, both with the booking-link CTA — paste straight in.
Daily specials — Instagram Story chalkboard caption
A 3-piece IG Story package for the daily-specials chalkboard photo. Caption + sticker text + link sticker copy — paste straight into Instagram.
Write a tagline + 5 alternatives
Generates a primary tagline plus five alternates testing different positioning angles.
Instagram caption from a phone photo
Turn a quick description of what's in the photo into an Instagram caption that doesn't sound like marketing.
Last-minute cancellation reschedule SMS
Short text when a client cancels last-minute. Acknowledges, doesn't shame, offers reschedule options.
Write a help centre article
Drafts a help centre article in the problem-solution-next-steps format.
Build research personas from data
Synthesises research data into 3–4 personas with goals, pains, and behavioural patterns.
Design a customer interview script (general)
Drafts a 60-min general customer interview script for discovery research.
Write a 'what we know vs don't know' brief
Drafts a brief that clearly separates what's known from what's still speculation on a topic.
Write a brand story video script (60 sec)
Drafts a 60-second brand story video script for paid social or homepage hero.
Build a steel-manning protocol
Provides a protocol for steel-manning an argument before critiquing it.
Write a documentary intro
Drafts a 90-second documentary intro that establishes subject, stakes, and atmosphere.
Write a viral 'I tried X' video script
Drafts a 60-second 'I tried X for Y days' video script that performs across short-form platforms.
Customer language audit for ad copy
Strip verbatim phrases out of customer voice data and rank them by usability in headlines and ad hooks.
Write a YouTube video script (10 min)
Drafts a structured 10-minute YouTube script with retention hooks and CTAs in the right places.
LinkedIn thought-leadership ad scripts
Write three LinkedIn thought-leadership ad scripts that don't sound like the founder is hostage-reading a teleprompter.
Build a citation in APA / Chicago / Vancouver
Generates a citation in the requested style for any source.
Write a short film concept
Drafts a 5-minute short film concept with logline, structure, and visual approach.
Run a stakeholder research debrief
Plans a stakeholder debrief that brings findings to life and earns commitment.
Write a survey for product-market fit
Builds the Sean Ellis PMF survey plus follow-up qualitative questions to find your true believers.
Build a 'how to be useful in 1:1s' guide for direct reports
Drafts a guide for direct reports on how to make 1:1s with their manager genuinely useful.
Pre-kickoff brief sign-off email
A pre-kickoff written confirmation that captures everything from the discovery call. Reduces scope-creep risk before a single hour is billed.
Write a freelance project proposal
Drafts a tight freelance project proposal with scope, deliverables, and price.
Build an annotated bibliography
Drafts an annotated bibliography with summary + critical note per source.
Write podcast interview questions
Drafts 20 interview questions for a podcast guest with mix of warm-up, deep, and surprise.
Build a 'how to be a great research participant'
Drafts a guide for being a research participant — getting more out of the experience for both sides.
Write 10 evergreen blog post titles
Generates ten evergreen, high-search-intent blog titles ranked by SEO opportunity.
Build a 'researcher as facilitator' framework
Trains researchers to facilitate decisions rather than just deliver findings.
Build a 'common research mistakes' guide
Drafts a guide for non-researchers on the 10 most common research mistakes to avoid.
Write a 'meet the founder' video script
Drafts a 90-second founder intro video script for the homepage or about page.
Build a 'discovery vs validation' research framework
Distinguishes discovery research (open-ended) from validation research (test a hypothesis).
Build a research presentation
Designs a research findings presentation that drives decisions, not just informs.
Blog intro that doesn't sound AI-written
Rewrites a blog intro so it doesn't sound AI-generated. Two options — story-led + contrarian — with the AI tells called out and a "what makes it sound human" note.
Write a customer welcome video script
Drafts a 60-second welcome video script that activates new customers fast.
Write a 15-second video ad
Drafts a 15-second video ad with hook, value, and CTA in tight beats.
Build a 'voice of customer' Slack channel
Sets up a recurring 'voice of customer' Slack channel that keeps the team close to users.
Design a brand sound identity brief
Briefs a brand sound identity covering logo audio, music, and voice.
Build a wireframe for a screen
Wireframes a single screen with hierarchy, content blocks, and interactions.
Instagram carousel storyboard
Storyboard a 10-slide Instagram carousel that solves the swipe-through-rate problem before the design pass.
Compare 3 articles on the same topic
Synthesises 3 articles on a topic, identifying agreements, disagreements, and gaps.
YouTube Shorts script (60 seconds)
60-second Shorts script with timestamped speech AND on-screen captions, paced for ~150 words spoken. Hook → tee-up → meat → loop or comment-CTA. None of the tired Shorts tropes.
Build a 'how to be useful in customer interviews' guide for non-researchers
Trains non-researchers (PMs, founders, designers) to run useful customer interviews.
Build a sales proposal review checklist
Provides a checklist for managers reviewing a rep's proposal before it goes to a customer.
Write a 'commercial moment' video script (60 sec)
Drafts a 60-second cinematic commercial spot script with story over feature pitch.
Build a research consent + briefing email
Drafts the pre-session email confirming research consent + practical details.
Synthesise customer feedback
Synthesises customer feedback (reviews, surveys, interviews) into themes and recommendations.
Write a behind-the-scenes video script
Drafts a 90-second behind-the-scenes script that humanises the work without performance.
Write a board recruiting brief
Drafts a brief for recruiting a new board director or independent advisor.
Write a 'we lost the deal' debrief
Drafts a 30-minute debrief script after losing a competitive deal to extract real learnings.
Write a tutorial video script (5 min)
Drafts a 5-minute tutorial script with intro, steps, and a clear takeaway.
Build a 'when AI helps me / when I do it myself' policy
Drafts a personal policy for when to use AI vs do work yourself.
Build a 'feedback loop closure' practice
Practices closing the loop with customers + team after research.
Write a video subtitle style
Drafts a subtitle style guide with timing, line breaks, and accessibility for video content.
Draft an engagement letter (consulting / legal / accounting)
A clean engagement-letter outline with scope, fees, timeline, IP, confidentiality, and termination clauses — flags anything that needs your standard-template review.
Build a 'why was I wrong' protocol
Provides a protocol for examining a wrong prediction or belief to learn from it.
Build a 'how to brief a research agency' template
Drafts a brief for an external research agency that gets the right output without scope creep.
Write a 'best of' roundup blog post
Drafts a 'best of' SEO roundup post structured to rank and convert.
Write an Instagram Reel script (30 sec)
Drafts a 30-second Instagram Reel script with hook, content, and a save-worthy ending.
Generate 30 short-form video hooks
Generates thirty short-form video hooks across formula categories for batch testing.
Run a 'pre-mortem' research session
Runs a pre-mortem to surface what could go wrong with a research project before kickoff.
Design a flyer / handout
Designs a single-side flyer that earns 5 seconds of attention and a save.
Build a 'first 30 seconds' script formula
Provides a reusable formula for the first 30 seconds of any short-form video that holds attention.
Write a survey to learn from churned customers
Builds a churn survey that surfaces real reasons customers leave without bias.
Build a 'how to read a research report' guide
Provides a guide for stakeholders on how to read a research report critically.
Build an executive summary of a long doc
Drafts a one-page executive summary of a long document for a busy decision-maker.
Write Instagram Reels script (30 sec)
Drafts a 30-second Instagram Reels script with hook, value, and a save-worthy ending.
Build a 'pre-launch research check'
Provides a checklist of research to run before launching a major product or campaign.
Brief a kinetic typography video
Briefs a kinetic typography video that animates words to amplify a script.
Generate ad creative briefs
Writes briefs a designer or video editor can execute for paid ad creative.
Write a content brief for a YouTube tutorial
Drafts a structured brief for a how-to YouTube tutorial that ranks and retains.
Performance reporting template
Build a performance report template that survives a stakeholder, client and board read without being three different documents.
Generate UGC creator brief
Writes a brief for a UGC creator covering hooks, talking points, and deliverables.
Build a video editing brief
Briefs a video editor with footage notes, music direction, and the cut you want.
Build a 'research as risk reduction' framing
Reframes research as risk reduction to leadership — the language that resonates.
Build a 'red team' for a hypothesis
Red-teams a hypothesis or strategy by attacking the assumptions before commitment.
Build a 'survey vs interview' decision framework
Decides between survey + interview research for a specific question.
Build a research summary in 3 levels
Summarises a research paper or report at 3 progressively detailed levels.
Build a 'research repository entry per study' template
Drafts a template for a single study entry in a research repository.
Brief sound design for video
Briefs sound design for a video with ambient, foley, and signature audio.
Build an industry briefing
Drafts an industry briefing covering structure, players, dynamics, and trends.
Build a 'before commissioning research' checklist
Provides a pre-commission checklist for any new research request.
Build a churn forensics report
Diagnoses churn root causes with cohort, segment, and reason analysis.
Write a podcast description
Drafts a podcast description for podcast directories that's specific and findable.
Generate 30 long-tail keyword ideas
Surfaces low-competition long-tail keywords with intent labels for a niche topic.
Build a 'saying no' script library
Builds a library of polite-but-clear 'no' scripts for common requests.
Write meta titles + descriptions for 10 pages
Generates SEO-optimised meta titles and descriptions for batch on-page work.
Build a YouTube SEO checklist
Provides a YouTube SEO checklist for video uploads to maximise discovery.
Brand world-building brief
Build the brand world the campaign lives inside, with rules a creative team can actually design to.
SEO blog post outline from a target keyword
Search intent in, structured outline out — H1, H2s, H3s, word count per section, keyword targets per section, and the FAQ schema candidates.
Build a 'before research' stakeholder alignment
Aligns stakeholders before kicking off research so findings get acted on.
Build a 'what we know vs don't know' brief
Drafts an epistemic brief separating known facts from open questions on a topic.
Write a page-speed-aware blog template
Builds a structured blog template that ranks for SEO and loads fast without bloated assets.
Agency-standard creative brief
Write a creative brief that contains every section a great planner would expect, with specifics not platitudes.
Brief a visual identity refresh (not a full rebrand)
The middle ground - keep equity, modernise drift. With scope, exclusions, and acceptance criteria.
Write a video CTA
Drafts 5 CTA variations for end-of-video that drive specific actions.
Build a 'churned customer interview'
Designs an interview script for customers who recently cancelled — get the real why.
Write a logo brief with specs, not vibes
The constraints, deliverables, and acceptance criteria a designer needs to ship a logo, not a moodboard.
Brief a sonic identity (sonic logo, brand sounds, voice talent)
The audio identity for podcasts, ads, app sounds and brand video. Tempo, instrumentation, voice talent profile.
Build a 'research presentation in 10 slides'
Builds the 10-slide research presentation that earns decisions, not just nods.
Generate DALL-E prompts for blog hero images
Creates ten DALL-E prompts for distinctive blog hero images that match a brand aesthetic.
Influencer paid partnership brief
Write a creator brief that earns great work from a paid creator without micromanaging the way they speak.
Write a 1:1 agenda for direct reports
Provides a reusable 1:1 agenda template for managers and direct reports.
Write 15 hooks for short-form video
Generates fifteen tested hook formulas for TikTok, Reels, and YouTube Shorts.
Build a competitor battlecard
Builds a one-page competitor battlecard for sales reps to use live in calls.
Integrated rollout calendar
Plot the campaign rollout week by week so paid, organic, PR and retail aren't tripping over each other.
Generate Midjourney prompts for landing page imagery
Generates Midjourney prompts for landing page imagery across hero, sections, and CTAs.
Write a 'I tried this for 30 days' essay
Drafts an essay reporting on a 30-day experiment with honest results and lessons.
Audit a landing page for conversion
Performs a structured CRO audit on a landing page and gives prioritised fixes.
Competitor partnership deconstruction
Reverse-engineer the strategic logic of a competitor's biggest partnership, and find the partner they wish they'd locked up.
Write a Black Friday landing page
Drafts a focused Black Friday landing page that maximises conversion in a high-traffic window.
Competitor team and talent watch
Track who a competitor is hiring and losing, so you can read their strategy from the org chart.
Build a profitability analysis by product
Calculates profitability by product line and recommends which to push, hold, or kill.
Build a CFO scorecard
Designs a weekly scorecard for the CFO covering finance, runway, and risk.
Build a CFO board snapshot
Drafts a 1-page CFO snapshot for board updates covering financials, runway, and asks.
Write a SAFE note summary
Explains a SAFE note's key terms in plain language for a founder or angel.
Build a personal finance framework for founders
Provides a personal finance framework for solo founders managing irregular income.
Write an AR aging review
Drafts an AR aging review with prioritised collection actions.
Post-campaign creative review framework
Run a post-campaign review that diagnoses what creative actually drove the outcome, not who shouted loudest in the meeting.
Rent increase notice to tenant
Mandatory written notice when raising rent. Polite, clear, mentions the regulatory requirements without being threatening.
Letter to insurer requesting additional services
Formal letter to WorkCover, TAC, DVA, or a private health insurer requesting additional services or extension of cover.
Build an MSA summary
Summarises a Master Service Agreement in plain language for a non-lawyer to review.
Write a contract review framework
Provides a framework for reviewing a vendor or partner contract for risks and red flags.
Toolbox talk / job site safety briefing
Short toolbox-talk script for the start of a job day. Covers the day's specific risks, controls, and who-does-what.
Build a contractor vs employee classification check (AU)
Determines whether a worker should be classified as a contractor or employee under Australian law.
Build an NDA review framework
Reviews an NDA for fairness, scope, and red flags before signing.
Write 'evergreen funnel' top-of-funnel ad
Drafts an always-on TOFU ad that brings cold audiences into a nurture flow.
Convert research insights to recommendations
Converts a research insight into a prioritised recommendation that ships.
Analyse open-text survey responses
Codes and themes open-ended survey responses into actionable insights.
Run sentiment analysis on customer feedback
Codes customer feedback for sentiment with positive, negative, and mixed signal classification.
Build a 60-day pre-launch warm-list email sequence
The drip sequence that turns cold sign-ups into people who buy on launch day. With copy and timing.
Design an internal brand alignment workshop agenda
A 2-hour workshop that gets the team to the same understanding of the brand. With facilitation prompts.
Write a lesson plan
Drafts a 60-minute lesson plan with learning objectives, activities, and assessment.
Build a course pricing strategy
Designs course pricing with tiers, payment plans, and promo discipline.
Campaign manifesto
Draft the campaign-level manifesto - the rallying cry that lives at the top of the deck and never gets cut.
Performance audit for an underperforming campaign
Run a structured audit on a campaign that's missed its targets, with the conclusion the team needs to hear.