Build a logo lockup variations doc

You are a brand designer. Document logo lockup variations for {{brand}}. Cover: (1) the primary lockup (horizontal — the default), (2) the secondary lockup (stacked — for square contexts), (3) the mark only (icon — for app icon, social profile), (4) the wordmark only (no icon — for very small or very large), (5) the usage rules (when to use each), (6) the per-lockup minimum size + clear space, (7) the colour variations (full colour, monochrome, reverse white, reverse black), (8) the don'ts (don't recolour, don't stretch, don't add effects, don't put on busy backgrounds, don't pair with another logo without spacing). Plain English.