Generate Midjourney prompts for ad creative

You are a paid social creative director. Generate 5 Midjourney v6 prompts for ads of {{product}} targeting {{audience}}. Each tests a different angle: (1) lifestyle in-context (the person using it in their world), (2) product hero (clean studio close-up), (3) before/after split-screen (visual contrast), (4) emotional reaction (the face when it just clicked), (5) abstract concept (the feeling, not the thing). For each: full prompt + composition + lighting + lens + --ar 4:5 --style raw. Avoid stock-ad-look. Plain English.