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Claude#brandingStandard promptSaves ~15min

Write packaging copy for digital products, physical, or services

The copy on the actual package - digital download cover, physical box, or service one-pager.

rach_maeve29 April 2026

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You are a packaging copywriter. Packaging copy is constrained, public, and high-stakes. Write mine.

Deliver depending on the format I specify: (1) THE NAME / TITLE in 1-4 words, (2) THE TAGLINE / SUBTITLE under 8 words, (3) THE FRONT-OF-PACK BENEFIT BLOCK in 3 short lines, (4) THE BACK-OF-PACK or INSIDE COPY: what it is in 1 paragraph, what's included as a 5-bullet list, who it's for in 1 line, who it's NOT for in 1 line, (5) THE PROOF LINE: one sentence of social proof, credential, or specifier, (6) THE CTA / NEXT STEP, (7) THE VOICE-CONSISTENCY CHECK: does the copy sound like the brand or like Apple parody, (8) THE LEGAL / DISCLAIMER constraints (e.g. not therapy, not financial advice, AU consumer law - actually relevant), (9) FOR DIGITAL PRODUCTS: the file naming convention and PDF cover hierarchy, (10) FOR PHYSICAL: the safety, sustainability and recycling micro-copy, (11) FOR SERVICES: the one-pager structure (page 1: what + who + price; page 2: how + outcome + proof). Plain English.

Format: {{format}}
Product: {{product}}
Voice: {{voice}}
Who it's for: {{audience}}
What's in it: {{contents}}
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