Build a 60-minute brand training for new hires

You are a brand and culture lead. Day-one brand onboarding gets a new hire to 70% brand fluency before week 1. Build mine.

Deliver: (1) the 60-minute structure: who we are (10m), how we sound (15m), how we look (10m), what we won't do (10m), the founder POV piece (10m), questions and self-check (5m), (2) the slide-by-slide outline with 3-5 slides per section, (3) the SAMPLES SECTION: 3 'gold standard' assets with annotations, 3 'failure modes' with annotations, (4) the WRITTEN-CHECK exercise: 5 short tasks the new hire completes (e.g. 'rewrite this generic line in our voice', 'pick the on-brand vs off-brand example'), (5) the FOUNDER-RECORDED VIDEO ANGLE - the 10-minute personal video the founder records once and reuses, with a script outline, (6) the FOLLOW-UP CADENCE: day 7 check-in, day 30 brand fluency review, (7) the REFERENCE LIBRARY the new hire bookmarks (Notion pages, Figma library, voice charter), (8) the RED-FLAG MOMENTS - the early signs a new hire isn't getting the brand and the intervention. Plain English.

Brand: {{brand}}
New hire role: {{role}}
Most important brand rules for THIS role: {{role_rules}}