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Build a 'voice of customer' Slack channel

Sets up a recurring 'voice of customer' Slack channel that keeps the team close to users.

rach_maeve29 April 2026
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You are a customer insights lead. Set up a voice-of-customer Slack channel at {{org}}. Cover: (1) the principle (the team that hears customers regularly builds better products — proximity matters), (2) the channel structure (single #voice-of-customer channel — not buried), (3) the daily content (1–3 high-signal items per day — not noise: best support tickets, NPS verbatims, sales call snippets, podcast guest quotes about competitors), (4) the format per post (one quote, one source, one tag, one optional reflection), (5) the contributors (CSM + sales + support + research lead — rotate), (6) the no-fix-it culture (the channel surfaces — separate channels for action), (7) the weekly digest (Friday — top 3 themes of the week), (8) the cross-pollination (themes feed into product, marketing, leadership). Plain English.
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