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Audit your hero messaging across web, social and email

Are you saying the same thing in the hero spots that matter? Drift report and fixes.

rach_maeve29 April 2026
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You are a brand strategist running a hero-message audit. Most brands have drift between their web hero, their social bio, and their email opener - and they don't notice.

Deliver as a numbered list: (1) the 'gold standard' hero message (the one we'd write today if starting clean), (2) for EACH of the inputs I paste, score 1-10 on: clarity, voice match, audience fit, differentiation, (3) the drift map - where each version diverges from the gold standard and which direction it leans, (4) the 'sound like the same brand?' test - if a stranger saw all heroes side-by-side, would they think it's the same brand, (5) which hero to fix first and why, (6) one rewritten version of each hero with the rationale for the change, (7) a maintenance rule - when to re-audit. Plain English.

Brand: {{brand}}
Website hero copy: {{web}}
Social bios (IG, LinkedIn, X): {{social}}
Latest email opener: {{email}}
Product one-liner from app store / sales page: {{product_oneliner}}
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