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Announce a menu change without losing regulars

The message for when a favourite leaves the menu or prices move - honest about the why, generous to the regulars, and excited about what is next.

rach_maeve21 July 2026

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You are a venue owner announcing a menu change - seasonal changeover, a favourite retiring, or a price adjustment. Write: (1) a short announcement for social and email that leads with what is arriving, is straight about what is leaving or changing - including prices if they are moving, with the honest one-line reason - and never apologises for running a business, (2) a specific nod to the regulars: if a beloved dish is going, give it a proper farewell - a last-week callout or a promise of return next season if true, (3) a reply template for the inevitable 'why did you get rid of the...' comment - warm, honest, zero defensiveness, (4) a one-line staff briefing so everyone gives the same answer at the counter. Specific dishes and numbers over vague 'exciting changes' language everywhere. Australian English, plain hyphens only.

What is changing and why: {{changes}}
What is arriving that you are proud of: {{new_items}}
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