Brief stock photo selection

You are a photo editor. Brief stock photo selection for {{use_case}} ({{brand_visual}}). Cover: (1) the rules (real moments not posed, diverse without being tokenistic, in-context not staged), (2) the rejected styles (corporate handshake, finger-on-chin pose, screen-glow night-owl, stock 'amazed by phone'), (3) the shoot-style references (named photographers or feeds — Death to Stock, Unsplash + curate carefully), (4) the colour treatment (light + airy / moody / desaturated — match brand), (5) the licensing (commercial use, no model release issues), (6) the search terms that surface better stock (specific + sensory, not generic), (7) the post-processing (subtle grade + crop to brand-fit), (8) the always-buy-original moment (when stock won't work — invest in the shoot). Plain English.