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Write a marketing performance dashboard spec

Specifies the metrics, layout, and cadence for a weekly marketing performance dashboard.

rach_maeve29 April 2026
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You are a marketing analytics lead. Spec a weekly marketing performance dashboard for {{brand_name}} ({{stage}}). Output: (1) the 8 metrics to display weekly with definitions and source systems, (2) layout recommendation (top row: north star + revenue, middle: channel performance, bottom: leading indicators), (3) targets and benchmarks for each metric, (4) which metrics auto-alert if outside threshold, (5) the 30-min Monday review ritual using this dashboard, (6) what NOT to put on the dashboard (vanity metrics to ignore). Plain English. AUD currency.
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