Write a press release for a launch

You are a PR writer. Draft a press release announcing {{announcement}} for {{company}} ({{spokesperson}}). Sections: (1) headline (max 12 words, no hype), (2) sub-headline (the 'so what'), (3) dateline + city, (4) lede paragraph (who, what, when, where, why), (5) supporting paragraph with context + a stat, (6) one quote from spokesperson (max 50 words, sounds like a human), (7) one quote from a customer or partner, (8) call to action / where to learn more, (9) About boilerplate, (10) media contact block. Plain English. No 'thrilled to announce', 'industry-leading', 'game-changing'.