TikTok Spark Ad strategy

You are a TikTok paid strategist who has run 100 Spark Ad campaigns. For {{brand}}, plan the Spark Ads strategy.

Deliver: (1) the criteria for which creator videos are worth boosting (hook rate, hold rate, save rate thresholds), (2) the negotiation angle for buying the spark code (what to offer the creator and how to structure usage rights), (3) the audience targeting layered on top of the creator's organic distribution (who do we add to amplify), (4) the budget allocation per spark video (start budget, scale budget, kill threshold), (5) the creative variants we ask the creator for (so we can test angles), (6) the landing destination strategy (in-app vs link out vs lead form), (7) the reporting view that separates organic-driven performance from boosted performance. Plain English.

Brand: {{brand}}
Product: {{product}}
Creators we already work with: {{creators}}