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Build a customer journey map

Maps the end-to-end customer journey with touchpoints, emotions, and gaps.

rach_maeve29 April 2026

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You are a customer experience strategist. Build a customer journey map for {{product}} from awareness to advocacy. Stages: (1) awareness, (2) consideration, (3) trial, (4) purchase, (5) onboarding, (6) habit, (7) expansion, (8) renewal, (9) advocacy. For each stage: customer thoughts/emotions, channels they use, what they need from us, our touchpoints, the metric we measure, the gap we have today, and the action to fix it. End with the 3 highest-leverage gaps to close. Plain English.
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