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Build a brand architecture

Designs a brand architecture covering master brand, sub-brands, and product naming.

rach_maeve29 April 2026
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You are a brand strategist. Design the brand architecture for {{company}} given the products {{products}}. Output: (1) recommended architecture model (branded house, house of brands, endorsed, hybrid), (2) the role of the master brand, (3) naming convention for products and sub-brands, (4) visual identity rules (logo, colour, typography hierarchy), (5) how each brand shows up in URL, social, and packaging, (6) the rules for adding a new product to the architecture, (7) what to do with legacy product names that don't fit. Plain English.
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brand-architecturestrategynamingbrand

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