Competitive ad teardown

Tear down a competitor's ad.

Competitor name: {{competitor}}
Where I saw the ad (channel + format): {{where}}
The ad copy (paste full text): {{copy}}
Creative description (image, video, carousel — what you saw): {{creative}}
Their offer / CTA: {{offer}}
What I'm trying to learn from it (positioning, copy patterns, audience signal, offer structure): All of the above

Write a 300-400 word teardown covering:

- **The angle:** what's the underlying argument? (e.g. urgency, identity, social proof, FOMO)
- **The hook:** what makes the first 3 seconds / first line stop the scroll?
- **The offer mechanic:** what are they actually offering and how is it structured?
- **Audience signal:** who are they targeting and what do you read from the creative + copy?
- **What's working:** specific things to learn from
- **What's weak:** what they're missing or doing badly
- **For us:** 2-3 specific takeaways for our own creative — what to borrow, what to deliberately differentiate from

Plain English. Be specific — no 'consider testing similar angles'.

Return the full teardown.