The Library
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Check a listing for risky wording
Reads your listing copy the way a regulator would - flags price wording, big claims and anything that could come back to bite you, and suggests safer lines that still sell.
Three ad copy variations from a brief
Brief in, three distinct ad angles out — each with headline, body, and CTA. Stops you writing all three from a blank page.
Brief for a designer or video editor
Structured brief that actually gets used. Covers what, who, where, why, and the mandatories — no fluff.
Build a print ad concept
Designs a print ad concept with single-image impact and minimal copy.
Chase an unpaid advertising bill
A three-message sequence for a vendor who has not paid their marketing costs - friendly reminder, firmer follow-up, and the final notice that stays professional.
Performance dip — diagnostic post-mortem
Channel performance tanked? Walks through the likely causes systematically so your next move is informed, not panic.
Competitive ad teardown
Paste competitor ad copy or describe their creative — get a teardown covering the angle, the hook, the offer, and what to steal or differentiate from.
Competitor advertising teardown for white-space
Paste your top competitors' last 5 ads. Identify the angles they own, the angles they're avoiding, and the white-space you can claim.