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Emotion-coded comment teardown
Sort raw audience voices into eight emotion buckets so you can see which feeling is driving the loudest behaviour.
Course outline + module map agent
Builds a full course outline from a transformation promise — modules, lessons, assignments, and the order that actually changes behaviour.
Build a 'how to give better feedback' training
Designs a training for managers on giving feedback that lands and changes behaviour.
Behavioural truths from a quant data set
Translate dry quant data into the human behavioural truths a creative team can actually brief against.
Intent-vs-action gap analysis
Find the gap between what your audience says they want and what their behaviour says they actually do.
Build a 'company values' doc
Drafts a company values doc with values, behaviours, and how to apply.
Build an assignment rubric (3-5 criteria)
Observable-behaviour assignment rubric in table form. No "good" or "well" — every level is described in countable, specific terms. Includes a feedback template + sample comments.
Build an inclusion training
Designs inclusion training that goes beyond awareness to behaviour change.
Build a 'one big experiment per quarter' practice
Frames one big behavioural or work experiment per quarter to learn faster.
Workflow: Stripe revenue analysis pipeline
Pulls Stripe data and analyses revenue patterns, churn, and customer cohort behaviour.
Write 5 STAR-format interview answers
Drafts 5 STAR-format (Situation, Task, Action, Result) answers to common behavioural questions.
Design a diary study
Plans a diary study where participants log behaviour over time.
Search behaviour decoder
Translate keyword data into the human story behind the search bar, so SEO and paid copy stop sounding like robots.
Build a 'research culture audit'
Audits a company's research culture across processes, behaviours, and impact.
Cohort behaviour decoder
Compare early adopters and late majority side by side, so the message and channel decisions stop fighting each other.
Build a brand personality charter with behavioural rules
Personality traits with verbs attached. Not 'we are friendly' - the things friendly actually does on Tuesday.
Build research personas from data
Synthesises research data into 3–4 personas with goals, pains, and behavioural patterns.