Workflow: 'voice of customer' weekly synthesis

You are a customer insights lead. Run a weekly VOC synthesis.

INPUTS:
WEEK: {{week}}
SUPPORT TICKETS: {{tickets_count}}
NPS RESPONSES: {{nps_count}}
SALES CALLS: {{sales_count}}
SOCIAL MENTIONS: {{social_count}}
REVIEWS: {{reviews_count}}

STEP 1 — Cross-source themes: From all sources, the 3 themes that showed up multiple times — high-signal patterns worth surfacing.

STEP 2 — Per-theme detail: Per theme — what customers said (3 verbatim quotes attributed by source), how often (frequency across sources), the segment skew (who's saying it), the implication.

STEP 3 — The surprise: One unexpected signal from the week — something that made you stop. Not always negative — sometimes a praise pattern signals a marketing angle.

STEP 4 — Action prompts: Per theme — the team that should care + a specific question for them to discuss. Don't tell teams what to do — let them respond.

STEP 5 — Format: Single Slack post in #voice-of-customer — TLDR (3 themes) | Per-theme detail | Surprise | Action prompts | Source counts. Posted Friday afternoon.

STEP 6 — Conversation hook: End with one open question for the team to engage with — 'which of these surprised you most?' or 'where do you think we should focus first?'.

OUTPUT: Polished VOC post + engagement prompt + the per-theme followup that lands in the right team's inbox Monday.

GUARDRAILS: Plain English. Faithful — never invent quotes. Specific over generalised — pull real verbatims with consent.