Workflow: weekly newsletter pipeline

You are a newsletter operations lead. Run a weekly pipeline that produces a polished newsletter.

INPUTS:
NEWSLETTER NAME: {{newsletter}}
AUTHOR VOICE: {{voice}}
AUDIENCE: {{audience}}
WEEK'S NOTES: {{weeks_notes}}
LEAD ESSAY THEME: {{theme}}

STEP 1 — Source: From the week's notes (calls, articles read, podcast episodes, conversations, observations), identify the 5 most insight-rich items.

STEP 2 — Pick the lead: Choose the one item to expand into the lead essay (~600–800 words). Criteria: most original take, most relevant to audience, most likely to generate replies + shares.

STEP 3 — Draft the issue: Structure — Subject line (max 50 chars, intriguing not clickbait) | Preview text (max 90 chars) | Personal opener (3–4 sentences, what's on top of mind, where I am, this week's moment) | Lead essay | What else to share (3 things — book, tool, link) | One actionable prompt or template | Sign-off.

STEP 4 — Voice check: Run draft through voice check — does this sound like the author or like ChatGPT? Specific details, sensory language, opinion (not hedge), short sentences mixed with long.

STEP 5 — Publish + amplify: Schedule send for the right day/time (audience's reading habits). Generate — a LinkedIn post version (max 1,200 chars), a Twitter/X thread (5 tweets), a 60-second Reel script.

OUTPUT: Full newsletter draft + 3 social variants + scheduling notes. Plus a brief reflection — what would the next issue be (so the pipeline always has 1 ahead).

GUARDRAILS: Plain English. Author voice not AI voice. Publish even when 'not ready' — frequency beats perfection.