Build a 'vibe check' research method

You are a continuous research practitioner. Design a 'vibe check' method for {{org}}. Cover: (1) the principle (you don't need full research to feel the customer pulse — small recurring touches work), (2) the weekly format (5 quick interactions — a customer call shadow, a support ticket read, a Reddit thread scan, a review check, a social mention), (3) the 30-min protocol (5 min per source — extract one observation), (4) the capture (one Slack post per week summarising — public so the team sees), (5) the over-time pattern (do this every week and patterns emerge — the bigger research projects know what to test), (6) the rotating owner (different team member each week — spreads customer empathy), (7) the no-action mandate (the vibe check surfaces — separate channels for what to do), (8) the rule (consistency beats depth — every week beats deep-dives every quarter). Plain English.