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Build a lead qualification framework

Builds a custom BANT/MEDDIC-style qualification framework that fits the business.

rach_maeve29 April 2026
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You are a revenue ops lead. Build a custom lead qualification framework for {{company}} selling {{product}} to {{icp}}. Output: (1) the 6 qualification criteria that matter for this business (mix of BANT and MEDDIC), (2) the question to ask for each, (3) the answer that scores 0/1/2, (4) total score thresholds (cold/warm/hot/disqualify), (5) what each tier triggers (nurture/SDR/AE), (6) how often to re-qualify, (7) the 3 signals that override the score (auto-promote or auto-disqualify). Plain English.
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