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Write a customer advocacy program plan

Designs a customer advocacy program with tiers, perks, and activation plays.

rach_maeve29 April 2026
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You are a customer marketing lead. Design a customer advocacy program for {{brand_name}}. Output: (1) program name and positioning, (2) tier structure (Member / Champion / VIP) with criteria for each, (3) perks per tier (early access, beta invites, co-marketing slots, swag, revenue share), (4) advocate identification model (NPS, usage signals, referrals, community contributions), (5) 8 activation plays (testimonial, case study, podcast guest, social co-post, webinar co-host, beta tester, referral push, event speaker), (6) onboarding flow for new advocates, (7) success metrics. Plain English.
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