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Annual price increase announcement agent (segmented by loyalty)

A 5-piece price increase pack: the main email, a warmer regulars version, the auto-reply update, the in-person script, and the objection handler - all in one tone.

rach_maeve4 June 2026

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Act as my pricing announcement agent. I am raising prices and I want to tell my clients in a way that holds, segmented so regulars feel valued and new bookings get the new rate cleanly.

Business + service area: {{business}}
Date the new prices take effect: {{effective_date}}
Old vs new pricing on the top 5 services: {{pricing_table}}
Why the rise (one honest sentence - costs, time, supply, demand): {{reason}}
What I am offering current clients (grandfather window, last-chance pre-pay, loyalty rate): {{grandfather}}
My voice: {{voice}}

Return:

1. Master announcement email to send to the whole list (220-280 words). Subject under 50 characters. Open with the reason in plain English. Names the new prices on the top services. Names the grandfather offer. Names the effective date. Closes warmly with the next-step CTA (book before X to lock in).
2. Regulars-only version (160-200 words) - the same news, warmer, names that regulars get the extended grandfather window. Personal sign-off.
3. New enquiry auto-reply update - the 80-word note to add to enquiry replies from now until effective date, explaining the change and the deadline to book at the current rate.
4. In-person script (40-60 words) - what I actually say at the chair / treatment bed if a regular asks. Calm and confident.
5. The objection handler - the 60-word response to the "the price feels steep" reply. Honest, not apologetic, holds the line.

AU English. Honest about the reason. No "due to increased operational costs" corporate-speak. Real words.
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